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US internet advertising declined by 7.5% in Q4 2001 and dropped by 12% across the whole year, according to figures released by the US Internet Advertising Bureau. Online spend for 2001 totalled $7.2 billion, according to the PricewaterhouseCoopers-produced report. The IAB says that the weak revenues were not unexpected and that they mirror the experiences… Continue reading US Internet Ad Revenue Falls 12% In 2001

The French online sector suffered a 17% drop in advertising revenues during 2001, according to the latest annual data from that country’s Interactive Advertising Bureau, as reported by the World Advertising Research Centre. Online spend in France fell from ₏184 million (£116.2 million) in 2000 to just ₏153 million last year. Figures for 2001 US… Continue reading French Internet Advertising Falls 17% In 2001

Over two-thirds of US consumers would not pay for any services on the internet, including enhanced email, instant messaging or file-sharing capabilities, according to research conducted by Jupiter Media Metrix reported this week. Perhaps surprisingly, the report – Paid Consumer Services: Assessing Market Opportunities – found that consumers are more resistant about paying for online… Continue reading Jupiter Finds Consumer Resistance To Paid Net Services

Nielsen//NetRatings has revealed that the largest US broadband markets achieved audience gains of at least 48% year on year in their respective high speed populations during April. Overall, more than 25.2 million at home net users accessed the internet via cable modem, DSL, ISDN or LAN last month as compared to 15.9 million in April… Continue reading US At-Home Broadband Population Booms

Surfers who use the internet at work are looking primarily for information not entertainment, according to a new report from Nielsen//NetRatings. A comparison of audience shares including at-work surfers and leaving them out shows that the sites that benefit most from working internet users are portals, map services and the soon-to-be-rebranded-again postal service Consignia. Top… Continue reading At-Work Surfers ‘Not A Problem For Bosses’ Says Nielsen//NetRatings

The European online advertising market will be worth â‚Ź6.4 billion (£4.0 billion) by 2007, according to a report from Forrester Research released this week. The group predicts that online advertising will begin to pick up again next year, with mobile and interactive digital television (iDTV) advertising starting ‘more quietly’. The UK and Germany will account… Continue reading European Online Advertising Will Reach E6.4bn By 2007, Says Forrester

The worldwide internet population reached 323.7 million users in April 2002, according to the latest data from comScore. This represents a 1% rise on March and a 10% increase over April 2001. The US home user base showed the greatest period on period growth, up 1.5% on March to 134.5 million users. The non-US population… Continue reading Worldwide Net Users Totalled 324m In April, Says Comscore

DSL lines in service in North America totalled 6.2 million at the end of Q1 2002, according to new statistics published by TeleChoice. The US had 4.9 million DSL lines at the end of the quarter, representing 12% growth over the figure reported at the end end of last year. Canada ended the quarter with… Continue reading North American DSL Market Reaches 6.2m, According to TeleChoice

European ecommerce revenue growth is around triple that of the United States and is set to reach almost $1 trillion by 2004, according to new forecasts from eMarketer. By the same year, US ecommerce revenue will have reached $1.14 trillion. The European market is set to achieve a compound annual growth rate (CAGR) of 142%… Continue reading European Ecommerce Growth Is Triple That Of United States

Strong investment in ebusiness infrastructure and growing online audiences have generated a positive European consumer and business ecommerce market, according to a new report from eMarketer. Large enterprises in the UK, Germany and Benelux and Scandinavian countries have led the way in embracing ebusiness technologies and have begun to develop internet-based connections with their trading… Continue reading European Ecommerce Forecasts From Emarketer