More Digital articles

Sweden leads the way in online shopping across Europe, with 27% of internet users using the web to buy products and services. This compares to 22% of UK users, accordint to figures released this month by Cap Gemini Ernst & Young.

European countries are overtaking the USA in the race to roll out broadband DSL (digital subscriber line) to homes and businesses, according to data released this month by UK-based Point Topic. DSL is a broadband system of high-speed communications which uses standard phone lines to deliver internet access at speeds ten times faster than a… Continue reading US DSL Growth Starts To Lag Behind Europe

According to a survey conducted by The Survey Shop on behalf of Barclays, internet users say they save on average 63.6 hours per year by shopping online. Online banking saves users an average of 65 minutes per week (56 hours a year) amd almost half of those surveyed (43%) now bank banking online. The most… Continue reading A Shop Online Saves Time

Jupiter reports that whilst only 16% of online households in the US subscribe to broadband, more than 24% of all dial-up consumers are considering signing up for broadband services within the next 12 months. According to two new Jupiter Broadband Reports, dial-up consumers “favour utility over entertainment, even though companies catering to a broadband audience… Continue reading A Quarter Of All US Dial-Up Subscribers Are Considering Switching To Broadband

Overall US e-commerce will increase by more than 57% this year to reach $482 billion by the end of 2002, according to new report from eMarketer. The North America eCommerce: B2C & B2B study says that that more than half of the 123.4 million US internet users aged 14 or over – 68.9 million people… Continue reading US E-Commerce Forecasts Comparisons From eMarketer

According to the latest data from The Harris Poll, two thirds (66%) of all adults are now online. This total includes 55% of all adults who access the internet from home and 30% who access it from work. One in five adults get their internet access from a school, library, cyber cafe or other location.… Continue reading Harris Sees A Return To Growth For Online Population

The penetration of regular internet use in Europe is now 39%, although half of these users are aged 35 or less, according to a new report from Forrester Research. This indicates that the web is still predominantly domain of the young and well-educated says Forrester. The mainstream population, along with technology pessimists, are still yet… Continue reading European Internet Penetration Forecasts From Forrester

The Online Publishers Association (OPA) has revealed the results of a ‘media mix’ study undertaken with Millward Brown IntelliQuest during February 2002. The study, testing recall and memorability of online and television advertising, concluded that there is a “positive, synergistic effect” when TV and online advertising are used in tandem. In an ad recall test,… Continue reading TV And Online Ad Mix Generates Greater Recall, Says The OPA

A quarter of all internet-connected British businesses are planning to adopt a broadband connection within the next 12 months, according to the latest wave of the Business Internet survey, published this month by NOP Business, the specialist business research division of NOP World. High speed drivers Recently announced price reductions in high-speed, broadband services are… Continue reading British Businesses Enticed By High-Speed Net Connections

Online retail sales in the UK fell for a second consecutive month, according to data from the Interactive Media in Retail Group (IMRG), as reported by NUA Internet Surveys. Total online retail sales for February reached £397 million – down 4.4% on January, but showing a slowing rate of decline when compared to the 17%… Continue reading UK Online Sales Slow In February, But Growth Is Ten Times That Of US