The former IPA president speaks to Jack Benjamin about his new role at PMG, the agency’s growth strategy, whether his People First IPA agenda had an impact, and the future of the agency model.
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Hannah Blake and Nick Moar, leaders of the Daily Mail’s new social publishers, discuss their editorial and commercial visions for DMG Newmedia and Creator Media, and how social can be harnessed to build publishing brands in a new era.
Mediasense’s chief strategy officer returns to the podcast to unpack its recent ‘Future of Media Organisations’ study and discuss why media integration – rather than scale – is the key to success moving forward.
Tom Armstrong speaks to The Media Leader about how The New York Times is adapting its output to become a daily habit for consumers — be it through news, games or personalised sports coverage — and what that means for its growing advertising model.
At The Future of Media London event, host Jack Benjamin sat down with Publicis Media Connected UK CEO Niel Bornman to chat about Publicis’ post-pandemic growth, performance media, principal media, and the future of the agency model.
Media planning can feel like an elusive practice to those outside of agencies. In our ongoing series, Generation Media’s Akanksha Sharma takes us through her daily routine.
Roku’s content distribution director speaks with host Jack Benjamin about its recent developments in FAST and SVOD, what makes the UK TV market unique, and how it works with its content partners to improve discoverability.
With the industry-wide voluntary adoption of the LHF advertising restrictions now in play, The Media Leader is exploring how different channels are adapting. Next, is cinema.
IPG Mediabrands’ UK and EMEA head of research and insight joins host Jack Benjamin to discuss how consumer research is changing, both in terms of how it’s practiced and what is demanded of it.
Piers North discusses why the UK’s largest news publisher is embracing subscriptions as part of a wider drive to improve what has consistently been modest digital revenues growth.