At the Cannes Lions Festival of Creativity last month, The Media Leader’s content director James Longhurst sat down with The Sun’s commercial revenue director to discuss the title’s embrace of video and how the World Cup is driving growth this year.
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Host Jack Benjamin sits down with Channel 4’s head of sales, and head of business operations and revenue innovation, to discuss Channel 4’s go-to-market strategy for mid-market advertisers.
Mail Metro Media’s chief revenue officer, Dominic Williams, is in the hot seat for our probing and quick-fire Leading Questions.
The Media Leader sits down with Mail Metro Media’s new-look commercial team to discuss how the publisher’s sales arm is ‘moving as quickly as a tech company’ amid an ‘existential’ time for the publishing industry.
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