To mark the launch of our new feature series, The Media Leader sits down with Channel 4’s commercial team to understand why its taking a platform mindset while going on the offensive against ‘toxic’ online advertising environments.
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Meet the team that are responsible for managing and growing Channel 4’s £1bn of advertising revenue.
The advertising industry is scaling AI integration fast, and despite measurement tools evolving, supply-chain opacity and cloud non-disclosure mean the industry still lacks a full picture of its carbon impact, The Media Leader has found following an investigation.
IAB UK’s head of insight joins host Jack Benjamin to unpack its latest digital adspend report, and explain why video was a driving force for double-digit growth last year.
WACL and The Marketing Academy Foundation’s Lianre Robinson breaks down the latest IPA Census figures and what they mean for progress and regress within the advertising industry.
The convenor of the group of senior ad agency leaders discusses why they believe the industry is failing its moral and civic duties to society, and addresses why they’ve elected to remain anonymous.
If we are serious about supporting women’s careers, we must stop designing workplace systems that assume caregiving falls on mothers, says Piqniq’s founding partner.
Immediate Media’s advertising MD joins host Jack Benjamin to discuss Atria’s launch, its goals, and the state of the magazine publishing market.
To kick off our new series, JCDecaux’s Grand Prix award-winning leadership team of Chris Collins and Dallas Wiles answer our probing and quick-fire, Leading Questions.
As Cartwright celebrates 100 days in her new role as managing director at Active International, she reveals her strategy on leadership, leveraging prospects and levelling the playing field.