“People primarily like to watch television about their own communities,” David Abraham told The Media Leader when pressed about whether Channel 4’s remit needs to change to compete with streaming giants.
More Features articles
Podcast: reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week
The organisation’s chief commercial officer shares her biggest challenge this year and the best piece of advice she has received.
Omar Oakes and Nick Manning discuss the recent ANA report into principal-based media and much more.
Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.
Good Housekeeping’s managing director shares what clients are most excited about and why you should give your boss a break.
Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.
Amazon’s audiobook service Audible’s three-phase disruptive campaign for its title 1984 that “no page was left unturned’ in the campaign.
Harmsworth Media CEO shares what he wanted to be as a child, and what he would change about his job.
In the face of a potential US ban, TikTok’s UK & Ireland GM Kris Boger insists advertisers are expressing less concern around brand safety, even as lingering anxieties remain among publics.