UTV Media, owner of the Northern Ireland ITV franchise and talkSPORT, has reported a 19% decline in ad revenues at its TV division and a 15% drop at its radio operation for the first four months of the year.The broadcasting group, which owns more than 20 radio stations across the UK and Ireland, said the… Continue reading talkSPORT owner UTV reports 19% drop in ad revenue
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While online UK newspapers draw substantial domestic audiences, most attract even larger international audiences, according to new research from comScore. comScore found that 15.9 million people in the UK visited a newspaper website in March, representing a 43% reach of the country’s online population. According to comScore, The Sun Online was the most popular online… Continue reading UK online newspapers drawing large international audiences
Discovery has delayed the launch of its Freeview channel Quest for a second time.In a statement, the network said: “[The] challenging economic environment and a number of other commercial factors have made a delayed launch more financially prudent.”Discovery said it did not take the decision lightly – “it is our intention to launch the channel… Continue reading Discovery delays the launch of Quest
Clear Channel Outdoor is set to offer targeted advertising opportunities around the forthcoming Ashes cricket series.The outdoor firm has identified ad solutions from June 15 to help agencies take advantage of the cricket series, which attracted over 400,000 spectators the last time it took place over in the UK over the summer of 2005.Clear Channel… Continue reading Clear Channel offers targeted ads around Ashes series
There has been a decrease in mobile advertising recall in the UK, according to the latest quarterly Mobile Advertising Report by Brightkite and GfK Technology.However, the report found that the longer term trend is still positive, with an increase of five per cent since Q4 2008.Colin Strong, deputy MD of GfK Technology, said: “We are… Continue reading UK mobile advertising recall falls
The Daily Telegraph and Sunday Telegraph‘s net circulation has increased by around 220,000 copies amid the MPs’ expense claims scandal.The first four days of reports in the Telegraph papers, which claim MPs’ have been ‘milking the system’ with their expenses, significantly boosted the sales of each title.Circulation of last Saturday’s Daily Telegraph increased by 56,000… Continue reading Telegraph sales soar
Total social network ad spending in the US will fall 3% to $1.1 billion in 2009, from $1.2 billion in 2008, according to a new forecast from eMarketer.This is a significant turnaround from previous years, when spending grew an estimated 33% in 2008 and 129% in 2007, said eMarketer.The primary reason for the change is… Continue reading US social networking adspend forecast to fall 3% in 2009
Clear Channel Outdoor has unveiled Molson Coors as the first client to advertise on its new Hammersmith Tower.The new architect-designed tower, which can be viewed from the Hammersmith Flyover, displays two Mega 6 advertisements for Molson Coors’ Carling brand, targeting inbound and outbound traffic on this route from Heathrow into Central London.The patinated brass-clad, 33… Continue reading Molson Coors books launch campaign on new Hammersmith Tower
The Government has unveiled plans to create up to 10,000 new jobs for young people in the creative industries as part of its £1.1 billion investment in the sector.Public and private sectors will both have the opportunity to bid for the new “innovative” jobs, which will span across a range of creative sectors, according to… Continue reading Government to create 10,000 new jobs in the creative industries
ITV expects ad revenues to fall 16% in the first half of 2009 and plans to make additional cutbacks of £40 million in 2010. John Cresswell, ITV chief operating officer, said that around half the £40 million savings would come from the programming budget, with the other half coming from “across the rest of the… Continue reading ITV ad revenues expected to fall 16% in H1
