National commercial digital radio operator Digital One is formally inviting applications for new DAB radio stations and is cutting carriage costs to boost interest.Following the closure of several digital stations last year – such as theJazz and The Arrow – and the end of Channel 4’s foray into DAB (see Channel 4 Abandons Digital Radio… Continue reading Digital One advertises for new DAB stations
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Americans’ frequent use of the internet has almost doubled over the last five years, according to a new survey from Gallup. The survey found that 48% of Americans now report using the internet for more than one hour per day, compared to 26% in 2002. Post-graduates, those making more than $75,000 per year, and those… Continue reading Americans’ internet use rises
Michelin-starred chef Heston Blumenthal kicked off the Great British Food Fight season on Channel 4 last night, with Big Chef Takes on Little Chef.The first of three programmes, which follows Blumenthal’s mission to redesign to menu of the struggling roadside restaurant chain, pulled in more than 3.4 million peak viewers and an average 12.7% audience… Continue reading Great British Food Fight kicks off with 3.4 million viewers
Bauer Media and Unilever have launched a six-figure cross-platform campaign to promote the launch of the newest addition to the LYNX deodorant range.The ‘Unleash The Man Leather’ campaign, which will kick-start on January 19 and run for five weeks, will see LYNX Instinct exclusively sponsor radio promotions, adverts and features across Bauer’s radio stations Kiss… Continue reading Bauer launches new LYNX promotion deal
US retailers’ most attractive prospects – those who spend the most money and shop most frequently – are more likely to click on personalised ads than non-personalised ads, according to a new survey from ChoiceStream. The 2008 Personalisation Survey of US consumers found that 39% of consumers are more likely to click on an ad… Continue reading New survey finds personalised ads attract high-value customers
Financial Times owner Pearson has announced an upbeat trading update for the newspaper group, ahead of the release of its preliminary results for 2008 in March. Pearson said that Financial Times Publishing “has produced good sales and profit growth despite the slowdown in the advertising market in the fourth quarter”. Marjorie Scardino, chief executive, said:… Continue reading Positive trading update for Financial Times Group
Gerhard Zeiler, the chief executive of Five’s parent company RTL, believes that a merger between Channel 4 and Five is the best way to sustain public service television in the UK.Zeiler said that a merger would guarantee the future of both as public service channels with unique identities, and lead to a more balanced television… Continue reading RTL chief backs Channel 4/Five merger
ITV1’s Dancing on Ice girls pulled in more than 9.7 million peak viewers last night, just beating the boys to the top spot, after they attracted 9 million peak viewers last Sunday (see Dancing on Ice returns with 9 million viewers).More than 9.1 million average viewers tuned in to see the girls battle it out… Continue reading The Dancing on Ice girls attract 9.7 million viewers
Magic 105.4 breakfast DJ Neil Fox has extended his contract with the London station until 2012.Pete Simmons, Magic 105.4 programme director, said: “We are delighted that Neil has renewed his commitment to Magic. Neil is one of the most recognisable stars on radio, not just across the London area, but right around the UK.“Neil is… Continue reading Neil Fox extends Magic 105.4 contract
Dennis Publishing is launching the world’s first poker magazine to have an exclusively business-to-business focus.Inside Poker Business will be distributed quarterly to a subscriber-base of industry decision makers and will deliver the latest business information to major players involved in the business.Alun Bowden, former editor of InsidePoker , has been appointed editor-in-chief of the magazine.Bowden… Continue reading Dennis launches new poker magazine
