Duncan George, head of agency sales at Platform-A, has left the company.George joined in late 2007 as AOL’s head of agency sales, and took on the expanded role when AOL restructured its commercial operations around its ad-targeting business Platform-A in the middle of last year.Prior to joining AOL, George was commercial director of GCap Media,… Continue reading Duncan George Leaves Platform-A
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Virgin Media’s content business recorded revenues of £118.8 million in the three months to the end of December, up from £114.1 million a year previously.Ad revenue at the content arm, which houses Virgin Media TV, its 50% share in UKTV, and shopping broadcaster Sit Up TV, was up 10% year on year.It was reported yesterday… Continue reading Virgin Media’s content business sees Q4 revenue increase
ITV has reportedly drawn up a plan for a three-way merger with Channel 4 and Five to create one broadcasting giant that would rival the BBC but failed to seek approval from the other two broadcasters involved.The single commercial broadcaster plan, which is one of several “radical ideas” that ITV has put forward to the… Continue reading ITV proposes merger with Channel 4 and Five
WPP has integrated its two research organisations BMRB Media and TNS Media in a bid to offer the “best value and service” to clients.The integration comes just months after the global advertising business confirmed its long-awaited takeover of the market research company TNS (see WPP Takeover Of TNS Expected To Be Confirmed Today) and is… Continue reading WPP’s BMRB and TNS become one
Virgin Media could begin the sale of its content division within the next few weeks.A sales memorandum is expected to be issued following a board meeting later this week after publication of its fourth quarter results on Wednesday, said a report in MediaWeek.Virgin Media’s content division, thought to be worth about £500 million, includes assets… Continue reading Virgin Media could sell content division in next few weeks
Trinity Mirror is set to cut 70 journalists, almost a third of its editorial staff, from its Glasgow-based Scottish newspapers, including the Daily Record and Sunday Mail.As part of a radical shakeup at the publisher, editorial operations for Trinity Mirror’s Glasgow papers will be integrated, with the Daily Record editor appointed to the newly created… Continue reading Trinity Mirror set to make 70 redundancies
Swedish freesheet company Metro International has received a bid approach from an unnamed source. The Stockholm-listed company’s shares rose more than 60% following news of the bid, taking the value of the company to about 380 million kr (£30 million). Metro, the third largest newspaper company in the world, is holding a shareholder meeting today… Continue reading Metro International receives bid offer
Online pre-roll advertising works alongside television campaigns to extend reach among those in broadband homes, according to new research.The UK based research, conducted by Utarget.Fox and MediaCom, measured how online video extends the reach of television campaigns.The pre-roll campaign, conducted with Mediacom’s technology advertisers, ran online from Nov 26-Dec 26 in tandem with the client’s… Continue reading Online pre-roll ads extend reach of TV campaigns
Redwood has signed a new contract with IT service company Fujitsu Services to launch a quarterly customer magazine and website to target the chief information officer (CIO) community.The first edition of the magazine, I, global intelligence for the CIO, will launch in April 2009 and will be delivered direct to CIOs across 10 European countries.Redwood… Continue reading Redwood to launch Fujitsu CIO magazine
UKTV History is to relaunch next Monday as Yesterday, accompanied by a new website, visityesterday.co.uk.The channel, which aims to present history in a more accessible form, will go live at 9am via Freeview, Sky Digital and the Virgin Media cable platform.The channel proposition and name was developed in-house, with Red Bee creating its on-screen identity,… Continue reading UKTV History relaunches next week
