More Industry News articles

Future is set to launch its second new title this year – a monthly magazine for triathletes called Triathlon Plus – following the launch of The Knitter last month.The magazine, which will hit the shelves on April 7 with a cover price of £3.99 and pagination of 148, will be produced in Bath and edited… Continue reading Future unveils second new magazine of the year

ITV is considering plans to sell its Freeview multiplex operating business SDN in a bid to save cash and focus on its core broadcast and television production business.ITV’s executive chairman Michael Grade has been evaluating a range of money-saving options ahead of the commercial broadcaster’s annual results next week, according to reports.The potential sale of… Continue reading ITV to sell Freeview slots business SDN

The controversial reality programme following the plight of Big Brother star Jade Goody, who is suffering from terminal cancer, helped Living gain its largest ever audience last night with a total of 929,000 viewers.The hour-long programme simply named Jade, which has been heavily debated in the press this week following claims that the channel planned… Continue reading Jade Goody pulls in Living’s largest ever audience

Egmont is launching a dedicated in-house customer publishing business, called CanDo, to provide bespoke book publishing for brands.The seven-strong CanDo team, will report to Gillian Laskier, group sales director at Egmont, building on earlier projects such as the Mr Men/Little Miss ‘free for every reader’ book promotion with the Mirror newspaper and on-pack offers such… Continue reading Egmont UK launches customer publishing business

Internet users do not like to be disturbed by advertising while watching VoD content but instead prefer to see ads when shopping online, according to new research from the IAB.The best time to reach out to the majority of consumers with ads is during e-commerce activity, while users are looking for the best deals or… Continue reading IAB: Online advertisers must “respect consumers”

UK consumers believe they are most likely to pay attention to online ads from the early evening onwards, according to a new survey by Lightspeed Research and the IAB. While the early evening was the best time of the day for all age groups, the IAB found that for younger audiences there was likely to… Continue reading UK consumers more likely to pay attention to online ads from early evening onwards

Condé Nast appears to have started a new LOVE affair with the launch of Katie Grand’s much-anticipated ‘fashion and fame’ glossy title…LOVE, a brand new magazine that promises “edgy and experimental” editorial, hit the shelves earlier this week – carefully planned to fall in line with London Fashion Week – but in times of economic… Continue reading Condé Nast’s new LOVE

ITV has said that more users than ever would recommend its flagship website to friends.A visitor profile survey of 4,268 UK adult visitors to ITV.com in December 2008 has shown that most sections of the site had increased their Net Promoter scores – a measure of loyalty whereby visitors are asked if they would recommend… Continue reading ITV.com users “would recommend site to friends”

Centaur, owner of Marketing Week, has issued a profit warning after revealing that recruitment advertising in January will be down 66% year on year. The company, which report its half-year results next Thursday, issued a trading statement today saying trading in February has shown “few signs of improvement”. “We have not experienced any material change… Continue reading Centaur issues profit warning

The mobile internet will finally come of age this year and mobile video will take off, according to predictions from the Mobile Entertainment Forum (MEF). The MEF also predicts that the industry will see greater pricing transparency for consumers, although mobile advertising still will not become mainstream. The MEF’s top ten trends for 2009 list,… Continue reading Top 10 mobile entertainment trends for 2009