Royal Mail has launched its first commerical advertising and communications channel ‘Matter box’, with free brand representations from a number of international household names.As part of the company’s drive to “deliver innovation in marketing to engage consumers”, Royal Mail plans to deliver the product to over 30,000 UK customers this weekend.Matter box was trialled earlier… Continue reading Royal Mail unveils new commercial advertising channel
More Industry News articles
New research shows that VOD via TV is watched more often and for much longer than IPTV. The TV 3.0: The Digital and Internet TV Report produced by Continental Research shows that satisfaction with the overall VOD via TV viewing experience is 91% compared with only 62% amongst IPTV viewers. The research suggests that IPTV… Continue reading VOD via TV watched more often and for longer than IPTV
Independent production company RDF Media has been sold to Bidco, a investor set up by RDF’s executives, for £52 million.RDF’s independent directors Richard Eyre, Maggie Carver and Tim Weller revealed that they had received a cash proposal for an offer of 120p per share earlier this month.The production company, which is behind programmes such as… Continue reading RDF Media sold for £52 million
The mobile phone is the favoured digital device amongst 16-30 year olds, narrowly beating the computer into second place, according to a new study carried out by lifestyle research consultancy, Tuned In. The 1,000 person online survey scrutinised how young people are interacting with a range of digital media, with a key area of focus… Continue reading Mobile phones are the most popular digital device among young people
FHM.com is set to relaunch next month with a number of new features to boost users as its magazine brand sees a drop in circulation.Bauer Media’s men’s lifestyle website will offer new editorial, improved navigation, new video players and more content, according to the company.Other new features include a new blog from FHM’s global writing… Continue reading FHM.com is set to relaunch
Future Publishing has reported a 9% rise in adjusted operating profit and a 3% boost in advertising in its preliminary results for the year. The publishing group said that advertising bookings in the three months to December were at 95% of their level in the same period last year. Future said it was “pleased” with… Continue reading Future Publishing reports profits increase
Telegraph Media Group’s management told its staff today that 50 editorial staff will be made redundant.The job cuts, which are thought to represent a 13-14% saving to the editorial budget, will be brought into effect by Christmas, according to reports.Staff at the publishing group said they had been expecting job losses of this scale, especially… Continue reading Telegraph Media Group cuts 50 jobs
Daily freesheet Metro is set to get a new look from Monday with smaller headlines and extra celebrity news pages.The Associated Newspapers title will be getting “a little makeover” according to the publisher, which is also set to include fewer listing pages.Celebrity gossip pages will increase from two pages to four, though the editorial/advertising ratio… Continue reading Metro set for makeover
Speaking at MediaTel Group ‘Future of Online’ seminar, Nick Suckley, founding partner of agenda21, said: “I have a problem in that I don’t like any one media owner being dominant… competition is good.”However, Dominic Allon, industry leader, Agency at Google, argued that “the competition is only one click away. If someone does build a better… Continue reading Google: “We want agencies to thrive”
Ibrahimi, speaking at MediaTel Group’s ‘Future of Online’ seminar, said: “We’re expecting between 5% and 8% growth this year – I’ve read many, many reports over the last six months that still maintain double digit growth and I do wonder where on earth they are getting their figures from, because at the sharp end, having… Continue reading Double digit growth forecasts for online are “too optimistic”
