More Industry News articles

Worldwide media buying spend totalled $399,951 billion in 2007, up 5.6% from 2006, with WPP’s billings increasing by 7%, putting it in first place in the media billings table with a market share of 15.9% or $63,479 billion.The data, from Paris-based research firm RECMA, also shows that Publicis and Omnicom were both up on 2006,… Continue reading Worldwide Media Buying Up 5.6% In 2007

BBC 6 Music has announced a new weekend schedule for the autumn, with Huey Morgan and Dave Pearce joining the station.From October, Huey Morgan, lead singer of the Fun Lovin’ Criminals, comes to 6 Music’s Sunday with his radio presenting debut.Morgan said: “I’m thrilled to be joining 6 Music. As a huge music lover it… Continue reading BBC 6 Announces New Weekend Schedule

Ethnic minority groups are at the forefront of digital communications in the UK, with high levels of mobile phone, internet and multichannel television take-up, according to new research from Ofcom. However, the research also reveals that despite this, many people from ethnic minority groups lack confidence finding content online and are concerned about content delivered… Continue reading Ethnic Minority Groups Lead The Way On Digital Device Take-Up

Northcliffe Media is to increase its digital presence tomorrow with the launch 45 local websites.The launch of the regional sites will mean that the number of online news sites Northcliffe runs as part of its “This Is” network will outnumber the number of newspapers it publishes.Northcliffe Media, the regional arm of Daily Mail & General… Continue reading Northcliffe Media To Launch 45 Local Websites

BSkyB has delayed plans to launch its new TV brand, Picnic, due to Ofcom’s investigation in to the pay-TV market.The satellite company was planning to launch three pay-TV channels on Freeview under the Picnic brand, which would have included premium content such as sport and films.Picnic, which was set to replace the free to air… Continue reading Sky Delays Launch Of Picnic

Ethnic minority groups are at the forefront of digital communications in the UK, with high levels of mobile phone, internet and multichannel television take-up, according to new research from Ofcom.However, the research also reveals that despite this, many people from ethnic minority groups lack confidence finding content online and are concerned about content delivered on… Continue reading Ethnic Minority Groups Lead The Way On Digital Device Take-Up

JCDecaux has confirmed it is in talks about a possible merger with News Corp’s Russian-based outdoor advertising arm, News Outdoor. The deal, which is expected to be worth around £570 million, would see JCDecaux race ahead of its rival Clear Channel Communications to become the world’s largest outdoor advertising company. Rupert Murdoch has reportedly been… Continue reading JCDecaux And News Corp In Talks To Create World’s Largest Outdoor Firm

WPP Group is set to extend today’s deadline to TNS shareholders, extending its takeover approach for another two weeks. Sir Martin Sorrell’s communications and advertising group is likely to extend its deadline until the end of September, following the European Commission’s decision to extend its investigation into the deal on 3 September, said Media Week.… Continue reading WPP To Extend TNS Offer Deadline

ITV1’s England highlights attracted over 1.9 million peak viewers last night, despite being aired 24 hours after the live match, as ITV scored a last minute deal with Setanta.The highlights of the England’s victory over Croatia pulled in around 1.8 million average viewers between 10.35pm and 11.35pm, a fair bit higher than Setanta’s figures for… Continue reading ITV1’s England Highlights Pulls In More Viewers Than Setanta’s Live Match

The latest forecast from Magna Global predicts that US DVR subscriber households will reach 42.7 million (36% of TV households) by the end of 2012. This is up from the company’s previous estimate of 27.2 million (24% of TV households) as of the end of the second quarter of 2008. By 2012, Magna expects that… Continue reading US DVR Subscriber Households To Reach 42.7m