More Industry News articles

As REM’s “It’s the end of the world as we know it” begins to play, this year’s MRG conference gets underway and David Lucas and Keith Donaldson, joint chairs of the MRG, introduced the conference and summed up the organisation’s past two years of activityCommenting on the current economic slump and its effect on the… Continue reading MRG Conference 2008:Promotion of Research in the Media

ITV is integrating its online assets into its programming operations, under the direction of Peter Fincham, director of television, channels and online.The restructure will see all of ITV’s online assets – which include video streaming and ITV programming, ITV.com, ITV Local, project Kangaroo, Friends Reunited, as well as interactive and gaming – fully integrated with… Continue reading ITV integrates online and programming operations

Bauer has announced that it will be closing its national digital music station Mojo at the end of the month.The station, which was launched in 2003 as a spin-off from the music magazine, has an average of around 260,000 listeners per week according to the latest RAJAR release (see Year on Year Rise In Reach… Continue reading Bauer set to close digital music station Mojo

UK radio ad revenues were down about 13% year on year in October and November, according to a report.The Advanced Radio Revenue Indicator figures show that national radio ad revenue was down 16% year on year in October and predicts it will be down 17% in November, said a report in Media Week.Figures published by… Continue reading UK radio ad revenues down

Google has terminated its search advertising deal with Yahoo! in order to avoid a “protracted legal battle” with regulators. The proposed deal would have seen Google ads displayed around Yahoo!’s search results. David Drummond, Google senior vice president, corporate development and chief legal officer, said: “After four months of review, including discussions of various possible… Continue reading Google ends Yahoo! ad deal

AOL’s global ad revenue was down by 6% year on year in Q3, with revenue dropping 17% to $1 billion (£626 million). Parent company Time Warner said that the fall in revenue was down to a 26% decline in subscription revenue and the fall in ad revenue. The fall in subscription revenue reflects a decrease… Continue reading AOL reports fall in global ad revenue

ITV has reported a 2.5% drop in net advertising revenue in the first nine months of 2008, compared with a 3.2% fall for the total TV market. The broadcaster also announced a 5% fall in broadcasting revenue in the first nine months, to £1.2 billion. ITV’s total revenue to the end of September was down… Continue reading ITV sees 2.5% drop in net ad revenue

Johnnie Walker’s ‘Keep Walking’ campaign picked up three top gongs at the Institute of Practitioners in Advertising Effectiveness Awards last night.The international campaign, created by Bartle Bogle Hegarty, has produced total sales growth up 48% for the whisky producer over the last eight years.The IPA awarded it with the grand prix, a gold award and… Continue reading Johnnie Walker campaign wins three IPA awards

Google and Yahoo! have made a final attempt to win approval for their proposed search advertising deal in a revised submission to the US Department of Justice.The two companies have adjusted their proposal, reducing the length of the deal from 10 years to two and putting a 25% cap on the percentage of Yahoo! search… Continue reading Google and Yahoo! make last attempt to win ad deal approval

Freeview is launching a £6.5 million national television ad campaign to promote its PVR service Freeview+, kicking off on November 6.The campaign, created by Beattie McGuiness Bungay (BMB), saw 4Creative and ITVCreative collaborate on the activity.Celebrities featuring in the campaign include Antony Cotton, Jennie McAlpine and Tupele Dorgu of Coronation Street; comedian Alan Carr; chef… Continue reading Freeview launches Freeview+ ad campaign