A new report from eMarketer predicts that search advertising will claim 60% of online ad spending in the UK for at least the next few years. Search is set to become more and more important, according to eMarketer. In the UK, search advertising has always taken a higher share of spending compared with other formats… Continue reading Search Advertising To Claim 60% Of UK Online Adspend
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BBC One’s Who Do You Think You Are? banked more than 6.4 million viewers last night, gaining a substantial 27% audience share during the all important 9pm to 10pm time slot.As the series comes to an end, the popular ancestry programme focused on David Suchet’s background, looking at the origin of his unusual surname in… Continue reading Who Do You Think You Are? Banks Over 6.4 Million Viewers
Mobile advertising in the US will reach $1.9 billion in 2012, according to a new forecast from market research firm Frost & Sullivan. With nearly 85% of Americans using cell phones, operators have a customer base of almost 250 million to be tapped for mobile ad revenues, according to Frost & Sullivan. The report warns… Continue reading US Mobile Advertising To Reach $1.9bn
MediaTel Group is set to host a full morning seminar on the ‘Future of Online’ in November, looking at the major issues facing the sector.Panellists confirmed so far include Trevor Johnson, planning and strategy, EMEA at Facebook; Robert Horler, managing director of Diffiniti; and Khalil Ibrahimi, managing director of Unanimis, who will be joining chair… Continue reading MediaTel Group Announces ‘Future Of Online’ Seminar
Carolyn Fairbairn, director of corporate development and strategy at ITV, is to make the keynote opening address at this year’s European Television Symposium in Lisbon.Fairbairn, a former director of strategy at the BBC, was previously a member of the BBC’s executive board and was responsible for the development of the corporation’s digital strategy.Named chairman of… Continue reading Carolyn Fairbairn To Make Keynote Address At European TV Symposium
UKTV has announced the autumn line-up for its newly rebranded digital channels.Dave retains its brand after last year’s revamp (see Hello Dave: UKTV To Launch New Channel), with autumn season highlights expected to include John Cleese’s return to TV with Batteries Not Included.The new gadget series will feature 6 programmes with celebrities such as Dom… Continue reading UKTV Reveals New Channels And Autumn Schedule
Blinkx has launched a new web-based version of its on-demand broadband television service BBTV.The video search engine has developed a browser version of its television offering without any software download, allowing users to browse or interact with online sources related to the program they are watching straight from their browser.Suranga Chandratillake, CEO and founder of… Continue reading Blinkx Launches New Web-Based Version Of BBTV
The Independent has raised its weekday cover price from 80p to £1, making it the UK’s most expensive daily national paper after the Financial Times.This come just two weeks after The Times put up its cover price by 10p to 80p in a bid to match the cost of the Daily Telegraph, The Guardian and… Continue reading The Independent Raises Its Cover Price
Daily Mail & General Trust is to combine its national and regional operations, bringing together the newspaper and digital assets of Associated Newspapers and Northcliffe Media under the banner A&N Media. The restructure will see Kevin Beatty, group managing director of Associated Newspapers, become the chief executive of A&N Media, while Michael Pelosi will remain… Continue reading DMGT To Merge National And Regional Operations
Global Radio is set to axe the names of 29 local radio stations and rebrand them into a national network, following its takeover of GCap Media in April (see Global Radio To Acquire GCap For £375m).Global plans to create a new national network of 32 Heart stations as it reportedly attempts to take on the… Continue reading Global Radio Set To Get Rid Of Local Station Names In National Rebrand
