BBC One’s biannual decision to give over its evening schedule to charity fundraising resulted in Comic Relief: The Big One dominating Friday night’s viewing.With comic sketches including Tony Blair tackling Catherine Tate’s unruly teenager Lauren, her foul mouthed Nan appearing on Deal Or No Deal, and another comic sing-a-long Peter Kay video, viewers choose to… Continue reading Red Nose Night Brings No Charity For BBC One’s Rivals
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UTV has announced that its revenue was up 22% for 2006, at £113.6 million, whilst its operating profit was up 6% at £27.4 million before charging start-up losses of £2.6 million for new radio stations in Belfast and Edinburgh. The company’s operating profit was up 52% at £114.6 million, from £25.8 million in 2005, before… Continue reading UTV Announces 2006 Revenue Increase
The government is to introduce new regulations covering illegal outdoor advertisements which are put up by motorways and main roads.It also intends to create a national database to keep track of companies which have broken the law.Planning minister Yvette Cooper announced the measures today and also revealed that local planners will be given the facilities… Continue reading Government Legislation On Illegal Outdoor Ads
Google has acquired video game advertising company Adscape as it looks to expand into in-game advertising. The technology website Red Herring said in February that the value of any deal would be worth around $23 million. Google said: “As more and more people spend time playing video games, we think we can create opportunities for… Continue reading Google Buys In-Game Ad Firm
It was a great night for ITV1 on Saturday, with the final of Dancing On Ice attracting the biggest adult audience of the evening.More than 8.6 million tuned in to the first edition of the show, giving the channel a 43.7% share between 6.30pm and 8pm, whilst the final programme, which saw hot favourite Kyran… Continue reading Dancing On Ice Wraps Up With More Than 8.6 Million
Major advertisers could ask for refunds on deals agreed with BSkyB after the broadcaster’s channels were removed from the Virgin Media cable service.Speaking to the Sunday Telegraph, Starcom trading director Chris Locke said: “Sky has taken a strategic business decision to land grab Virgin Media’s customers and that has resulted in a loss of audience,… Continue reading Sky Under Pressure From Advertisers And Broadcasters
A new report from the Office of National Statistics (ONS) reveals that despite the increasingly connected society we live in, some people are being left behind by our advance into the digital era. The Focus On The Digital Age report draws together information about ownership and use of information and communications technology (ICT). The report… Continue reading Some Britons Being Left Behind In Digital Era
Soon you could be piping digital TV around your home via power sockets. At the Cebit technology fair, German hi-tech firm Devolo is showing off home networking technology that can handle signals from a set top box. While many firms are working on ways to route data via the mains power circuits in the home,… Continue reading MPG Wins BBC Contract
Last night was a great night for BBC One, with the channel’s Comic Relief programming proving a big draw for millions of viewers.At 7pm it was the semi-final of Comic Relief Does Fame Academy, with the celebrity warblers giving it their all to raise buckets of money for charity.The hour-long show had a peak audience… Continue reading BBC Wins With Charity Shows
The BBC has appointed Media Planning Group as its new media agency, completing a formal review which started in October 2006.MPG will work with the BBC’s marketing department to plan and buy media space for specific marketing campaigns and to provide market insight and analysis.BBC director of marketing, communications and audiences, said: “I am delighted… Continue reading MPG Wins BBC Contract
