A new report from eMarketer says that, by many measures, Britain has become Europe’s leading online economy. The UK Online report says that as telecom competition drives down prices, growing numbers of Britons are upgrading to broadband speeds. According to eMarketer, the UK now boasts the fifth-largest broadband population in the world. With 12 million… Continue reading Britain Becoming Major Online Economy
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As England fans heckled Steve McClaren at halftime, the Tartan Army and more than 2.2 million adult TV viewers got behind Big Eck and his boys as they courageously fought world champions Italy in the battle to qualify for Euro 2008.Despite a 2-0 defeat, Scotland put in a valiant effort, gaining BBC Two a 10.8%… Continue reading Scotland The Brave No Match For Sugar
The Audit Bureau of Circulations Electronic will now release web traffic figures for national newspaper websites on a fixed date each month.ABCe has announced publication dates for the reports, which were initially sporadic, with next on April 26.Monthly web statistics will be published alongside the ABC print newspaper figures in the recently launched Group Product… Continue reading ABCe To Regularly Release Web Traffic Figures For National Newspapers
Just days after its launch, the glossy weekly magazine launched by former Mail On Sunday journalist Christena Appleyard, So London, has folded after just two issues.A statement from the company reads: “There is no long term future for the title in the current marketplace.”Reports have suggested that the inexperience of the magazine’s publisher was largely… Continue reading New Glossy Weekly Shuts After Two Issues
BSkyB’s video downloads service, Sky Anytime, has now launched on television, allowing users access to 30 hours of on-demand programming.Anytime on TV stores shows on the Sky platform and gives viewers a week to either watch or store shows through their Sky+ box.Sky has made Anytime available to HD customers first, with the service set… Continue reading Sky Launches TV On-Demand Service
Advertisements for Cadbury’s Trident chewing gum have been banned by the ASA following more than 500 complaints, after the commercials were ruled to be offensive and portraying harmful stereotypes.Several ads in the series, which were created by agency JWT, were deemed to be unsuitable for broadcast because they had breached certain broadcast codes.One television commercial… Continue reading Sticky Situation For Cadbury Ads After ASA Ban
IPC Southbank’s Woman & Home is adding a travel size version of the magazine which will be available exclusively in WHSmith Travel outlets.Following in the footsteps of IPC Southbank’s InStyle in February (see In Style Adds New Format), the smaller glossy will be available from its May issue, on sale 29 March, bagged with a… Continue reading Woman & Home Launches Travel Size
New figures from the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) reveal that UK internet advertising expenditure grew 41% in 2006, breaking the £2 billion barrier as marketers moved their budgets online. The IAB figures show that £2 billion was spent online by advertisers targeting the 31 million (source: GfK NOP) people connected to the… Continue reading UK Internet Advertising Spend Grows 41%
In the next three years, 40% of Yahoo!’s business will be on a mobile device rather than a PC, according to Blake Chandlee, director of UK Media Sales at Yahoo! UK & Ireland, who was speaking on the panel at MediaTel Group’s ‘Future of Digital’ seminar yesterday.“That is a staggering transition for us,” he said.… Continue reading 40% Of Yahoo!’s Business To Be On A Mobile Device In Three Years
Yesterday’s MediaTel Group seminar on the future of digital covered a lot of ground, and one of the subjects which the assembled panelists were keen to discuss was search and Google’s dominance of the market. Chair of the seminar, Torin Douglas, asked the assembled panelists if they thought that search would begin to take up… Continue reading The Future Of Search
