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BBC One’s over-the-top drama, Hotel Babylon, had a peak of 6.5 million viewers last night, a 31.9% share of viewing, in its 9pm timeslot.The show, which attracted an average of 6.3 million adults, featured David Walliams, star of Little Britain, in a guest appearance.Hotel Babylon added over a million to the audience figure for the… Continue reading Walliams Brings The Viewers To Hotel Babylon

The controversy currently raging over the alleged Richard and Judy phone quiz scam has taken a new twist, with reports claiming that it could have been going on for over four years.The quiz scam claims began when the Mail On Sunday reported that a woman who phoned in and was chosen as a contestant for… Continue reading Richard & Judy Phone Quiz Controversy Takes New Twist

Sky is to remove its major channels from Virgin Media at the end of this month after talks between the two broadcasters broke down.The two companies had been negotiating a rate which Virgin Media would pay for the satellite broadcaster’s basic channels, which include Sky One, Two, Three, Sky News and Sky Sports News (see… Continue reading Sky Channels To Be Removed From Virgin Media

The dispute between rival broadcast giants Virgin Media and BSkyB has taken yet another turn, with Sky claiming that it does want its channels to be available to Virgin Media customers.Earlier today, Virgin Media released a statement insisting that Sky was about to pull its basic package of channels from the newly launched quadruple-play operation… Continue reading Branson Vs Murdoch: Round Five

The BBC Trust has put off making a decision on whether to allow adverts on the BBC’s international website until later this Spring.In a statement, the Trust said: “For the BBC to meet its purpose internationally, it must invest more online. It cannot use the licence fee for this purpose.“One option is to carry advertising… Continue reading BBC Trust Defers Online Ad Decision

Brian Sullivan, Sky customer group managing director, has said that HDTV can expect a bright future, with customers now more willing to replace their old TV sets. Sullivan, speaking at Broadcast‘s HD Here And Now conference, said that Sky had predicted there would be 10 million HD TV sets in the UK by 2010 but… Continue reading HDTV Looks Set For Growth

In-game advertising has taken a step forward today, with the announcement that phone giant Nokia has teamed up with digital communications agency Hyper to produce an online advergame using real film footage.Nokia is launching a unique online experience to promote the Nokia Multimedia Car Kit CK-20W. Digital communications agency Hyper spent three days with gaming… Continue reading In-Game Advertising Takes Its Next Step

A new report from Adams Media Research forecasts that annual consumer spending on downloads of movies and TV will top $4 billion in 2011. The market researcher says that video downloads will grow gradually as internet TV devices gain increasing acceptance amongst consumers, with Tom Adams, Adams Media Research president, saying: “The internet is going… Continue reading Consumer Spending On Movie & TV Downloads To Increase

Chrysalis Radio’s Heart 106.2 FM is to launch a campaign for its sister-station, LBC97.3 FM, marking the first ever cross-promotion of stations within the Chrysalis Group.On 26 February 2007, Chrysalis will launch its cross-promotional strategy with a campaign for LBC 97.3 FM on Heart 106.2, supported by press and viral.The creative for the radio campaign… Continue reading Chrysalis Radio Launches First Ever Cross-Station Promotion

Digital Outdoor revenues closed in on £10 million in the final quarter of last year, with total revenues reaching a record £257 million, according to the Outdoor Advertising Association.The total was up by more than 7% year on year for the quarter, attributed mainly to an increase in spending by entertainment and retail clients.In the… Continue reading Outdoor Records Record Revenues