Interactive and user-generated media formats have now become a standard part of today’s media consumption, according to research conducted by Emap Advertising’s new research panel, The Inside.Over half the 10,000 or so UK 15+ consumers on the panel (see Emap Advertising Launches New Consumer Insight Panel) read blogs (54%) and just under half (43%) now… Continue reading Inside Info Reveals UGC Is Now Standard In Media Consumption
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The recently launched division of News International, News Magazines, has taken the contract for BSkyB’s Sky Magazine, taking it from John Brown.The company will take over Sky Magazine next summer, with the news indicating the first customer magazine win for the division, which was created last year to take News International into the consumer magazine… Continue reading News International Company Scoops Sky Mag Contract
Reality behemoth Big Brother should be safe with Channel 4 for at least another two years, as the broadcaster is said to have signed a new deal with programme producer Endemol.Although the ITV director of television, Simon Shaps, is believed to have talked to Endemol about the contract, it is understood the network did not… Continue reading Big Bro Safe With C4 For Two Years
Increased broadband penetration across Europe has positively impacted the numbers of hours Europeans spend online, according to the European Interactive Advertising Association (EIAA). The EIAA study shows that 45% of internet users in Europe now go online every day of the week, which the EIAA says demonstrates the increasing importance of the internet in our… Continue reading Europeans Spending More Time Online
More than 3.2 million flat panel HDTVs will be sold to US consumers in the fourth quarter of 2006, which is more than twice the number sold in the fourth quarter of 2005, according to a new forecast from Pacific Media Associates. Pacific Media says that the HDTV price wars and the resulting low prices… Continue reading US HDTV Sales To Double Year On Year
DAB is a massive part of the future of the radio industry, so no doubt many were worried when recent reports said that the sound quality is not as good as was first claimed. It was therefore inevitable that the subject would be up for discussion at yesterday’s MediaTel Group future of radio seminar, where… Continue reading Top Players Look To DAB As Radio’s Saviour
DAB is a massive part of the future of the radio industry, so no doubt many were worried when recent reports said that the sound quality is not as good as was first claimed. It was therefore inevitable that the subject would be up for discussion at yesterday’s MediaTel Group future of radio seminar, where… Continue reading Top Players Look To DAB As Radio’s Saviour
At yesterday’s MediaTel Group future of radio seminar, the second national digital multiplex was predictably one of the hot topics up for discussion, with panellist Nathalie Schwarz, director of radio at Channel 4, saying a successful bid by the broadcaster for the multiplex would have a positive effect on the radio industry.Schwarz said of the… Continue reading Channel 4 Outlines Vision For Second Multiplex
Telecom providers have made significant efforts to compete with wireless 3G services with various Broadband Wireless Technology (BWA) in the Asia/Pacific market, according to In-Stat. For at least another five years, however, BWA in the form of WiMAX is unlikely to pose a big threat to 3G, as it will take longer to mature, the… Continue reading WiMAX Unlikely To Pose Significant Threat To 3G
The first part of BBC Two’s two-part drama starring Toni Collette and Tim Roth, Tsunami: The Aftermath, was watched by an average of 2.2 million adult viewers, giving the channel a 10% audience share.Viewers of the programme remained with it throughout, but whether its second instalment next Tuesday will prove as popular remains to be… Continue reading New Two-Part Drama Fails To Hit The Mark For Two
