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Radio network Heart will shortly launch a new multi-million pound campaign to position itself beyond the platform of radio, building Heart into a lifestyle and entertainment brand.The push will involve television and cinema ad campaigns with high profile media and retail partnerships, as well as special events, master classes, brand extensions and station-led promotions, together… Continue reading Heart To Expand Brand Beyond Radio

Aegis is to hold a shareholder meeting on November 22 to consider Vincent Bollore’s nominations to the Aegis board. Aegis said that shareholders should once again vote against Bollore’s nominees, Philippe Germond and Roger Hatchuel, who were rejected by shareholders at a meeting earlier in the year (see Bollore Fails In Board Bid). Bollore is… Continue reading Aegis Announces EGM For Bollore Board Bid

Ofcom is to allow advertisers to sponsor entire TV channels and radio stations for the first time, instead of just individual programmes.Following a wide-ranging consultation conducted in February, the communications regulator now intends to amend the broadcasting code to expand sponsorship opportunities, enabling the sponsorship of any channel, as long as that channel only shows… Continue reading Ofcom To Allow Sponsorship Of Entire Channels

JCDecaux has reported revenues for the nine months to 30 September are up by 12.6% to €1,382.1 million (£9,258.2 million). Excluding acquisitions and the impact of foreign exchange, organic revenues rose by 7.8% for the first nine months of the year. Third quarter revenues increased by 10.8% to €436.3 million (£2,923.6 million). Jean-Charles Decaux, chairman… Continue reading JCDecaux Revenues Rise

What’s On TV, IPC Media’s television listings magazine, will launch a website for the title in the New Year, whatsontv.co.uk.The site will offer users a multi-channel TV listings guide, TV news and gossip, coverage of all the major soaps, previews of the day’s top programmes and an in-depth TV film guide.Philippa Brown, managing director of… Continue reading What’s On TV To Launch New Website

Outdoor advertising company JCDecaux has taken the £5 million advertising contract for panels on 50,000 BT phone boxes across the UK from rival Clear Channel.“This is a great opportunity to market a product that has universal penetration and is an integral part of the cityscape,” said Jeremy Male, UK chief executive at JCDecaux. “It is… Continue reading JCDecaux Takes £5 Million Contract From Clear Channel

Spooks came out on top in last night’s ratings battle, with the programme drawing in an average of just under five million adult viewers to BBC One between 9pm and 10pm.ITV1’s new series Vincent, starring Ray Winstone, managed over 4.7 million, taking a 22.5% audience share between 9pm and 10.30pm, the same viewing share as… Continue reading Spooks Battles Vincent

The proportion of households without internet access which think it is not important to have home access to the internet has increased steeply between mid-2005 and early 2006, from 51.7% to 74.6%, according to new research from Point Topic. Point Topic’s Broadband Consumer Survey 2 says that by early 2006, an estimated 11.2 million households… Continue reading Offline Households Show Little Interest In Going Online

A new online system is set to go beyond time-shift and on-demand television facilities, with the launch of TIOTI, described by one of its founding partners as a giant personalised digital video recorder online.The system is “like TiVo for the internet,” according to Paul Cleghorn, who developed the service as a reaction to waiting for… Continue reading Next Generation Of Online TV To Launch

ITV has again been linked with SMG’s cinema advertising business Pearl & Dean, following SMG’s announcement that it would be selling both Pearl & Dean and Primesight, its outdoor advertising business. ITV was first linked with Pearl & Dean at the end of September (see ITV Could Bid For Pearl & Dean), following the sale… Continue reading ITV Linked With Pearl & Dean