Speaking at the MRG conference in Vienna last week, Peter Bowman, consultant to the IAB, outlined the creation of JICIMS, the Joint Industry Committee for Internet Measurement Systems.Working with the AOP (Association for Online Publishers), IAB and ISBA, the aim is to create an industry planning currency for the internet that would sit alongside existing… Continue reading MRG Conference: JICIMS Moving Forward
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BSkyB has today announced several senior management appointments, including the newly created role of chief technology officer.Didier Lebrat is joining Sky in December in the new chief technology officer role from Vodafone Italy, where he currently holds the same title.Sky says that new role, bringing together the leadership of Sky’s Information Technology, Customer Technology, Network… Continue reading BSkyB Announces Senior Management Appointments
Martyn U’ren outlined, to Wednesday afternoon’s MRG Conference, how News International are continuing to provide massive audiences by pursuing a policy of co-existence between paper and digital media for their newspaper brands.He quoted Rupert Murdoch as saying that consumers want their content delivered “when they want it, how they want it and very much as… Continue reading MRG Conference: By Using Mass Brand Management, The Age of Mass Media Isn’t Over
Mobile phone company 02 saw its UK third quarter mobile service revenue grow by 14.9% year on year. The company also saw year on year growth of 6.1% in Germany and 1.7% in Ireland. Mobile average revenue per user in the UK was £272, compared to £271 for Q2 2006 and £265 for Q3 2005.… Continue reading 02 Records 14.9% Revenue Growth
Tess Alps, CEO of Thinkbox, echoed the thoughts set out on day one of the MRG conference by Walker CEO, Phil Georgiadis, although in a much more playful manner, when she offered her thoughts on Google, the IAB, and PR-driven research in her keynote speech on the final day of the conference in Vienna.Commenting on… Continue reading MRG Conference: Thinkbox CEO Criticises Google Research
BSkyB has announced several new senior management appointments, including chief operating officer, managing director of its customer group, and group director for communications and brand marketing. Brian Sullivan, currently Sky’s director of product strategy and management, is appointed to the role of managing director, customer group with responsibility for leading the company’s marketing, product development… Continue reading BSkyB Announces Senior Management Appointments
Interactivity and personalisation will be key to the future success of mobile television, according to a new report commissioned by mobile phone company Nokia.This Box Was Made For Walking, conducted by Dr Shani Orgad from the London School Of Economics, examines the future impact of the platform on the broadcasting and advertising industries, predicting that… Continue reading Interactivity And Personalisation Key To Success Of Mobile TV
Amongst US television households with digital video recorders (DVRs), more than 78% of all viewers who watch recorded broadcast primetime shows within a week play them back within two days and 84% play them back within three days, according to new research from Nielsen Media Research. Nielsen says that among viewers age 18-49, 76% played… Continue reading 78% Of US DVR Households Playback Shows Within 1 Week
News Corporation recorded operating profit of $851 million for the first quarter, a 6.4% fall year on year, although the corporation’s online revenues continued to show growth. The decline in operating profit was due to due to a decline at its film division 20th Century Fox. Revenue for News Corp’s global newspaper division was down… Continue reading News Corp Operating Profits Decline
Emap Radio has been awarded the new FM local radio licence for Liverpool and will launch CityTalk, the group’s first all-speech service.Emap beat off competition from nine other applicants including UTV, Chrysalis and GCap, to be awarded the licence by regulator Ofcom (see Talk Radio Looks Likely For Liverpool).The licence covers an adult population (aged… Continue reading Emap Radio Wins Liverpool FM Licence
