More Industry News articles

The growing new media industry in the UK could be damaged by the EU’s Audio Visual Media Servies Directive, according to the House of Lords EU Committee.The committee has written to Shaun Woodward MP, minister for the creative industries and tourism, to set out its concerns. The letter is timed to inform the European Council’s… Continue reading EU Directive Could Damage New Media In The UK

Amongst US television households with digital video recorders (DVRs), more than 78% of all viewers who watch recorded broadcast primetime shows within a week play them back within two days and 84% play them back within three days, according to new research from Nielsen Media Research. Nielsen says that among viewers age 18-49, 76% played… Continue reading 78% Of US DVR Households Playback Shows Within 1 Week

News Corporation recorded operating profit of $851 million for the first quarter, a 6.4% fall year on year, although the corporation’s online revenues continued to show growth. The decline in operating profit was due to due to a decline at its film division 20th Century Fox. Revenue for News Corp’s global newspaper division was down… Continue reading News Corp Operating Profits Decline

Opening the MRG Conference in Vienna yesterday afternoon, Walker Media CEO Phil Georgiadis lambasted the industry for its approach to internet advertising and called on them to “re-define the new media landscape”.“We have convinced ourselves that the fundamental characteristics of new media remain the same as the old,” he said. “We are happy to define… Continue reading MRG Conference: Industry Must Redefine New Media Landscape

Gaming is the fastest growing entertainment sector in the world, and is no longer the sole territory of spotty teenagers, according to Nick Tapley, OMD Insight, speaking at the MRG conference in Vienna yesterday.With the average age of a gamer now 29, and over 40% of gamers female, advertisers are increasingly investing in this medium.… Continue reading MRG Conference: Advergaming Offers New Engagement Portal

Speaking at the MRG conference today, Doreen Dignan from Mindshare Insight and Peter Hawtin from ITV presented the findings from their segmentation analysis project conducted for ITV.Commenting on the changing viewing culture, Dignan commented that “people have more and more things to do than watching TV, and nowadays people have more and more things to… Continue reading MRG Conference: ITV Segmentation Analysis Provides Insight Into Viewing Groups

Online advertising is increasingly attracting big spenders, with advertisers forecasting that online will represent a growing share of their overall media budgets over the next two years, especially within the FMCG and Entertainment sectors, according to new research from the European Interactive Advertising Association (EIAA). The EIAA Marketers’ Internet Ad Barometer shows that 425 of… Continue reading Online Becoming Increasingly Important To Advertisers

BT’s recorded revenue of £4,941 million for the second quarter 2006, up 4%, whilst its half year revenue was £9,805 million, up 3%. Its new wave revenue, coming from businesses such as networked IT services and broadband, was £1,736 million for Q2,up 21%, and representing 35% of total revenue compared with 30% last year. Half… Continue reading BT Q2 And Half Year Results Announced

Global local search and online classified advertising revenue will grow to $31.1 billion in 2010, according to new research from the Kelsey group. In 2005, local search saw revenue of $3.4 billion, while online classifieds brought in $12.3 billion. Local search is predicted to show the largest growth, from the $3.4 billion recorded in 2005,… Continue reading Local Search And Online Advertising To Grow To $31.1 Billion

JCDecaux could make a bid for Clear Channel Outdoor, which would see it become the world’s largest outdoor advertising company, worth an estimated €12 billion. Last month, the advertising company’s parent Clear Channel Communications, revealed that it had hired Goldman Sachs to conduct a strategic review of the company, which could lead to a sale.… Continue reading JCDecaux Could Bid For Clear Channel Outdoor