More Industry News articles

Lisa Opie, managing director of Flextech, has quit after more than a decade at the company, with no new post to move to.Opie, who joined Flextech in 1993 as a promotions producer of TCC, has been MD for the past three years. This morning she told her colleagues that she would be going at the… Continue reading Opie Quits Flextech

Sir Martin Sorrell, Chief Executive of WPP, says that the internet will not take over from traditional media as the primary method for advertisers to reach their audience. Speaking in The Times he said that the continuing strength of the internet does not mean that it will eventually “displace” traditional advertising platforms, even though online… Continue reading Internet Will Not Destroy Traditional Advertising

Colour advertising could overtake black and white in the national press within two years, according to media buyers’ predictions. The forecast comes as new figures show that the number of full colour ads in the national press has risen 11.6% in the past year.The total number of full colour adverts increased 11.6% to 117,076, according… Continue reading Colour Ads To Overtake Mono In National Press

Adverse market conditions in radio advertising are expected to persist, according to the Local Radio Company, which has 32 stations around the country.The company has warned of volatility in the advertising market as it recorded a 1% rise in revenues over the six months to the end of March. It said revenues had risen 2%… Continue reading Radio Ad Trouble Persists

Cinema admissions increased by 28% year-on-year in April, and the growth in advertising revenue was not far behind that, with a year-on-year increase of 18% taking it to £11.6 million.Motors (£3.1 million), entertainment & media (£2 million) and telecoms (£1.8 million) lead the market, and the top three advertisers were BSkyB (£1.8 million), Orange (£1.1… Continue reading Positive Growth For Cinema Attendance

Orange plans to offer a UK broadband television service this year, in direct competition with BT and BSkyB’s converged television and internet product, due to be launched shortly.Orange, which recently rebranded ISP Wanadoo with the Orange moniker (see Wanadoo Makes Way For Orange Price War Brews Over Free Broadband), and Orange’s 15 million mobile subscribers… Continue reading Orange Announces “Free” Broadband TV

The chief executive of the Office of Fair Trading (OFT), John Fingleton, has said current arrangements for distributing newspapers and magazines, that award local monopolies to wholesalers, may harm consumers and are difficult to justify in terms of competition law.The OFT has just published its revised draft opinion (see Newspaper Society Pushes OFT On Magazine… Continue reading OFT Examines Press Distribution

Google is planning to put a new version of its search engine on television screens with the aim of allowing viewers to “have access to everything”.Eric Schmidt, chief executive of Google, told Business Online that the company believes it can offer a world-beating electronic programme guide which gives viewers with a broadband connection access to… Continue reading Google’s Paid Search Could Head For Television

The BBC has signed an exclusive deal with Infront Sports & Media, the company responsible for the worldwide marketing and sales of the broadcast rights to the World Cup, to allow viewers to watch its games live on broadband.All of the BBC’s group games will be available to stream on its World Cup homepage, as… Continue reading BBC To Show World Cup Games Live On Broadband

Shares in ITV rose 1.2% last week, as rumours circulated that the broadcaster could be the focus of a take-over bid by US private equity group Kohlberg Kravis Roberts. This defied the downward market trend, which saw the FTSE 100 surrender all and more of Friday’s 2% gain after another session of unstable trading. Rumours… Continue reading ITV Bucks Stock Market Trend