UK visitors to sports and gambling websites peaked during the second half of Thursday’s big match between England and Paraguay, with 230,000 people visiting them between 6pm and 7pm, according to research from Nielsen//NetRatings.As was the case the day of the England v Paraguay game, one in ten people online last Thursday visited a sports… Continue reading Football Fans Flock To Websites
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ITV and Pact have agreed new terms of trade in the area of new media rights which will allow audiences to access ITV’s most popular programmes throughout the run of a series or up to 30 days after a programme has been broadcast.The deal means viewers will be able to watch repeats of the programmes… Continue reading New Media Rights Deal For ITV
Freeview could be set to overtake satellite by the end of the year, if it continues its current rate of growth.The service currently reaches 27.3% of all households, with satellite reaching 31.5%. Digital terrestrial recorded a year-on-year increase of 8.3% in market share, with digital satellite recording a 2% increase, according to the Trends in… Continue reading Freeview Could Overtake Satellite By End Of Year
A new audience measurement system that will enable the measurement of television viewing figures on the internet, mobile phones and even in bars, is being planned in the US by TV audience tracker Nielsen Media Research and sister company Netratings.The move could bring major changes to the television and advertising industries as people increasingly watch… Continue reading New System To Measure Out Of Home TV Viewing
Sky One will broadcast the first ever UK live music broadcast in high definition with a Robbie Williams concert in Leeds on 9 September.The broadcast will be shown simultaneously on Sky One in standard definition and Sky One HD for subscribers. Viewers of the concert in Roundhay Park will also be able to access interactive… Continue reading Sky One To Show First HD Live Music Broadcast
The England v Trinidad and Tobago match on ITV1 last night drew in a massive 14.5 million adult viewers (a 75% audience share) and averaged 9.9 million adults throughout the match (66% of all adult viewers).England’s hard fought win was easily the night’s big winner, with an hour long Eastenders the only other programme coming… Continue reading England Match Wins It For ITV1
Global search advertising sales are expected to grow by an estimated 40% this year to $13.6 billion. By comparison, global brand ad sales are expected to be up 25% for the year, an increase of $11.7 billion, according to analysts at Piper Jaffray. However, Reprise Media have said that marketers are failing to embrace the… Continue reading Search Advertising Sales To Reach $13.6 Billion In 2006
BARB is investing in new people metering equipment that will identify time-shift viewing from other systems of disc playback such as PVR/DVRs and DVD recorders.The new metering technology, which was extensively tested by the research board last year, will complement BARB’s recent introduction of reporting from Sky+ homes. The appliance is the ‘Unitam’ people meter… Continue reading BARB Gets New Meters For Changing Broadcast Consumption
Families with two telephone lines are 70% more likely to have broadband than those with only one, according to new research from Point Topic. The analysis also shows that Sky+ subscribers have 62% broadband penetration, while those people relying on terrestrial TV have only 26%. In addition, DSL is revealed as the most widely used… Continue reading Families With Two Telephone Lines 70% More Likely To Have Broadband
GCap Media is to launch a late night quiz show with no advertisements which will be funded entirely by premium rate phone calls, according to reports in the press.In a first for a commercial radio venture, the show will be almost entirely uninterrupted, with no advertisements and just three songs played during its two hour… Continue reading GCap Media To Launch Ad-Free Quiz
