Analogue switch-off by the ‘new’ revised target date of 2012 is unlikely unless the government is prepared to invest some money in to making it happen, says The Independent’s Raymond Snoddy.Speaking as the host of the Alternative MacTaggart Lecture at the Edinburgh International Television Festival, Snoddy said: “Talk of analogue switch-off is completely academic while… Continue reading MGEITF 2004: ‘I Wouldn’t Bet On Analogue Switch-Off’, Says Snoddy
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As the UK teeters on the brink of a satellite receiver revolution, the BBC’s director-general said, he is keen to link up with the UK’s other public service broadcasters (PSBs) to drive forward digital switch-over as quickly as possible. Speaking at the Media Guardian Edinburgh International Television Festival, Mark Thompson said, the Corporation is already… Continue reading BBC Keen To Drive Digital Switch-Over
As the number of digital TV channels continues to grow, the media landscape it becoming further fragmented and broadcasters are having to be more creative to ensure big brands don’t turn their backs and advertising budgets on television. There are now over 300 channels that fracture television and advertisers are increasingly looking to broadcasters to… Continue reading TV Broadcasters Battle To Attract Advertisers
The majority of media stocks saw a rise in share price last week, although UBC Media, the UK’s largest independent radio production company, proved that the good fortune was not universal as it suffered a 6.52% slip.Last week saw the company announce details of a development agreement with Channel 4 to create a radio joint… Continue reading Sharewatch: UBC Falls Despite Channel 4 Radio Boost
Channel 4 has confirmed that it is looking to forge closer links with the BBC in an attempt to strengthen its position in the face of rapidly increasing competition from the growing number of digital channels entering the market.The broadcaster’s recently appointed chief executive, Andy Duncan, told delegates at the Edinburgh International Television Festival last… Continue reading MGEITF 2004: Channel 4 Confirms Intention To Link With BBC
Five’s director of programmes Dan Chambers has poured cold water on the prospect of the broadcaster launching a digital channel in the near future, claiming it would be “phenomenally” expensive to get off the ground.The UK’s smallest commercial channel is currently looking at ways to strengthen its position in the burgeoning digital market and is… Continue reading MGEITF 2004: Five Shuns Digital Launch In Favour Of Comedy
Digital radio looks set to receive a further boost to take-up as car manufacturer Vauxhall prepares to launch its Astra SXi Digital, the first family car to be equipped with a DAB digital radio as standard.The decision is sure to boost digital radio audiences, as well as spurring uptake of the new technology by rival… Continue reading Vauxhall To Fit DAB Digital Radios As Standard
Confidence in the outdoor advertising sector continued to go from strength to strength in the second quarter of this year with revenue increasing by an impressive 14.2% year on year to £211 million, according to new figures released this week.The latest data from the Outdoor Advertising Association reveals the second highest ever quarterly revenue for… Continue reading Outdoor Adspend Climbs By 14% In Second Quarter
Sky Networks managing director, Dawn Airey, has categorically denied accusations that beleaguered digital music channels, The Amp, Scuzz and Flaunt, will be forced to close following a wide-ranging review of their performance.The future of the channels, which launched less than two years ago, was called into question in July following a shake-up that saw BSkyB’s… Continue reading MGEITF 2004: Airey Denies Beleagured Music Channels To Close
The Times has announced a two month cross promotional campaign with film channel TCM, targeting the nation’s film buffs and publicising its Film First screenings of the autumn’s most-anticipated movies.The promotion will see The Times Film First sponsor TCM’s Thursday Night at The Movies programming strand. As part of the deal, The Times will also… Continue reading The Times Signs Movie Promotion Deal With TCM
