BSkyB was seen in focus yesterday with a good day’s trading pushing the broadcaster’s share price up by 1.38% to close at 477˝p. Sky One recently unveiled its autumn schedule with a focus on ‘distinctive, high quality and high concept’ programming in an attempt to clean up its image (see Sky One Cleans Up Schedule… Continue reading Sharewatch: BSkyB Sees Rise As Schedules Cleaned Up
As a result of better than expected advertising revenue at Johnston Press, Merrill Lynch has revised upwards its advertising growth forecast for the regional newspaper publisher to 5.3% this year and 4% in 2005.In light of Johnston Press posting impressive profit growth of 16%, to £77.3 million from January to June 2004, Merrill Lynch said:… Continue reading Latest Johnston Press Forecasts From Merrill Lynch
Emap has promoted FHM features editor Ross Brown to take over from departing editor David Davies at the helm of its market leading men’s lifestyle magazine.Brown takes over as editor at a difficult time for FHM, which has been hard hit by the multimillion launch of weekly rivals, Nuts and Zoo, which entered the sector… Continue reading FHM Appoints New Editor As Competition Hots Up
Sky One will receive an extensive revamp this autumn as its on and off-air branding is updated with a range of new idents and a new logo designed to coincide with the launch of the broadcaster’s new schedule.A spokesman for Sky One confirmed that the new branding would accompany Sky’s high-profile new acquisitions. He said:… Continue reading Sky One Gets Facelift In Time For Autumn Schedule
The Hallmark Channel is launching a national advertising campaign to support the UK premier of US police dramas Law & Order: Special Victims Unit and Law & Order: Criminal Intent, which will air on the channel next month.The marketing campaign, which has been created by Skin Media, launches this week and runs until mid-September with… Continue reading Hallmark Launches Campaign To Push Police Dramas
Cash-strapped Cosmopolitan readers have been thrown a lifeline by the magazine’s website as it prepares to launch a new online service offering impartial financial advice.The new service, dubbed CosmoMoney, will build on the popularity of the magazine’s website, cosmopolitan.co.uk and will offer advice on getting the best deals on everything from household bills to personal… Continue reading Cosmopolitan Offers Online Readers Financial Advice
MSN UK has restructured its sales team in an attempt to increase revenues and improve client services as the boom in internet advertising continues.The shake-up has seen the sales division doubled over the last three months to include 43 members, with a new sales strategy and planning team created to support the existing advertising, agency,… Continue reading MSN Restructures Sales Team To Cash In on Web Boom
The Advertising Standards Authority has refused to censure a poster for McVitie’s Mini Cheddar biscuits that featured a nun dressed in a PVC costume, despite wide-spread complaints that it was tasteless and offensive.The poster, which featured the provocative headline ‘Sister or Stripper’, also drew criticism from those who felt that it ridiculed the Christian faith… Continue reading ASA Brushes Off Complaints Against Mini Cheddars
Regional newspaper publisher Johnston Press failed to increase its share price yesterday, which dipped by 0.68% to close at 513p ahead of an impressive 16% rise in pre-tax profits reported today in the group’s half year results.The company has already caused excitement amongst City investors by lifting its profit forecasts this year, as well as… Continue reading Sharewatch: Johnston Press Dips Ahead Of Positive Results
Regional newspaper publisher, Johnston Press, has today announced that pre-tax profit for the first six months of this year rose by an impressive 16% to £77.3 million, spurred by greater than expected advertising revenue.Operating profit at the group jumped by 9.5% to £92 million in the six months to June 2004, fuelled by an overall… Continue reading Profits At Johnston Press Fuelled By Ad Revenue
