More Industry News articles

Over half of media industry professionals believe that agency creative and planning departments do not have a good understanding of how print advertising works, according to the latest online poll carried out by the Media Research Group.The research questioned industry insiders on what could be done to rectify the situation and who should take the… Continue reading Research Claims Agencies Neglect Print Advertising

Sky One has announced that its all new autumn schedule will focus on ‘distinctive, high quality and high concept’ programming as the broadcaster shuns previous lowbrow offerings and moves to clean up its image.The starring role in Sky One’s schedule will once again go to American imports with HBO’s historical drama Deadwood being hyped as… Continue reading Sky One Cleans Up Schedule In Bid For More Viewers

UK visits to Olympic websites have surged ahead in the final week of the Games as Britain’s medal tally continues to rise, according to the latest data from web-statistics firm Hitwise.The research shows that online interest in the Athens Games, which are now in their final week, has increased in-line with the British Olympic Team’s… Continue reading British Olympic Success Drives Sports Fans Online

The BBC’s new food and travel magazine, Olive, has announced an exclusive deal with London’s prestigious Harrods department store to provide the retailer with a glossy, 24-page supplement promoting its latest Made in Italy range.The partnership will see the supplement distributed with the October issue of Olive, on sale from 8 September, giving readers details… Continue reading BBC Stuffs Olive With Harrods Supplement

Pay per performance search firm Overture has signed new contextual advertising deals with Guardian Newspapers, the Financial Times and Independent News and Media.The Yahoo! backed company said the deal will see it provide contextual advertising on all channels of www.guardian.co.uk and www.observer.co.uk. Previously it had only displayed listing on the Travel and Money channels.The deal… Continue reading Overture Signs Raft Of Contextual Advertising Deals

French-owned internet giant Wanadoo has slashed the price of its standard broadband package to less than £20 per month in a move that will heap further pressure on rivals to lower the cost of their own high-speed offerings.The company, which changed its name to Wanadoo from Freeserve earlier this year, will offer its one megabit… Continue reading Wanadoo Slashes Prices For Broadband Users

By the end of 2007, the number of US households receiving digital television services will rise by over 60% to 70.3 million, says a new report from eMarketer. According to the just released US Digital TV: On-Demand and High Definition report, digital television household penetration will grow from 44.2 million households at the end of… Continue reading Digital TV Penetration To Overtake Broadband

Informing Interactive Television has launched a survey investigate what issues would arise if Europe adopted a standard platform to deliver interactive television. The TV Standards Survey, is designed to gather opinion from those working in the interactive television market and establish what problems they face when delivering services to more than one platform. It is… Continue reading Survey To Investigate Delivery Of Interactive TV

The value of the worldwide internet video subscription market is set to grow to more than $4.6 billion by 2008, says a new report from In-Stat/MDR. According to the high-tech market research firm, this sector is set for rapid expansion as it continues to extend its reach to include different types of content, such as… Continue reading Internet Video Subscriptions To Grow To $4.6 Billion By 2008

Regional newspaper publisher, Johnston Press, has today announced that pre-tax profit for the first six months of this year rose by 16% to £77.3 million, spurred by greater than expected advertising revenue. Operating profit at the group from January to June 2004, jumped 9.5% to £92 million, fuelled by an overall growth of 6% from… Continue reading Profits At Johnston Press Fuelled By Ad Revenue