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Subscription-based digital terrestrial service Top Up TV has announced the appointment of Matt Seaman as the company’s sales and marketing director following his defection from Freeview in February.Seaman joins the embryonic television firm after three months of compulsory gardening leave from his previous role as Freeview general manager. Top Up is now certain to use… Continue reading Top Up TV Confirms Appointment Of Freeview Manager

Sir Martin Sorrell’s global advertising heavyweight WPP has announced the launch of its third-string media network, Maxus Global, in the Asia-Pacific region. The new company is intended to resolve several of WPP’s current conflict assignments and will be made up of second-tier agencies currently under the control of MindShare and Mediaedge:cia. It is understood that… Continue reading WPP Unveils Maxus Global As Third Media Network

United Business Media (UBM) is performing ahead of last year and is expected to achieve 15% margin target in 2004.At the company’s Annual General Meeting, chairman, Geoff Unwin, said: “2004 has started well. All of our businesses are performing ahead of last year, consistent with the positive trends of the second half of 2003.”The US… Continue reading United Business Media In Line With Target Says Chairman

News Corporation has reported that quarter three profits have jumped 69% to reach $465 million, driven by increased sales in home entertainment and strong advertising growth. Chairman and chief executive, Rupert Murdoch said: “We are extremely pleased with News Corp’s third quarter results, 22% operating income growth was achieved across all of our business segments.”… Continue reading News Corp Profits Boosted By Ad Revenue

The Sunday Telegraph will this weekend publish the first part of its Commuter Guide 2004 in an attempt to give city-bound travellers handy information on country life within easy reach of London.The guide, the second part of which will be published on 16 May, gives detailed information on key commuter train lines into London and… Continue reading Telegraph Targets Commuters With Weekend Rail Guide

Omnicom-owned agencies OMD UK, Manning Gottlieb OMD and PHD Group are bringing together their media negotiating operations to form the UK’s largest single buying point. The consolidated buying giant will be called OPera and will have more than £1 billion worth of media billings under its control. It will be run as a joint venture… Continue reading Omnicom Pools Resources To Form UK Buying Point

Sir Martin Sorrell’s global advertising heavyweight WPP has announced the launch of its third-string media network, Maxus Global, in the Asia-Pacific region.The new company is intended to resolve several of WPP’s current conflict assignments and will be made up of second-tier agencies currently under the control of MindShare and Mediaedge:cia.It is understood that the new… Continue reading WPP Unveils Maxus Global As Third Media Network

Omnicom-owned agencies OMD UK, Manning Gottlieb OMD and PHD Group are bringing together their media negotiating operations to form the UK’s largest single buying point.The consolidated buying giant will be called OPera and will have more than £1 billion worth of media billings under its control. It will be run as a joint venture company… Continue reading Omnicom Pools Resources To Form UK Buying Point

Commercial radio is leading the way out of the advertising downturn and is continuing to increase its delivery of core audiences to advertisers, according to the Radio Advertising Bureau.The latest RAJAR listening data for the first quarter of 2004 reveals year on year growth in both hours and weekly reach amongst a number of key… Continue reading Commercial Radio Increases Offering To Advertisers

Publicis Groupe revenues for quarter one rose by 4.4% to â‚Ź866 million but are still down 4.3% on the same period last year, despite a number of countries demonstrating a solid advertising recovery, says Levy. Latin America experienced the highest organic growth of any individual region with 21%, beaten only by the region ‘rest of… Continue reading Publicis Revenues Fall Despite Solid Ad Recovery