More Industry News articles

Instore TV improves the customer shopping experience and increases retailer turnover by at least 1.5%, says a new study from How And Why. The study was designed to determine the effect of a television Captive Audience Network on the behaviour of shoppers in a retail environment. The results show that there is a positive link… Continue reading Instore TV Improves Turnover By At Least 1.5%

The mobile video services market in the US is expected to generate $5.4 billion by 2009, when 22.3 million Americans will be viewers of mobile video content, says a new report from In-Stat/MDR. The report says, the stars are beginning to align for mobile video services in the US, as the market is expected to… Continue reading Mobile Video Market To Reach $5.4 Billion By 2009

The Independent‘s first week as a tabloid-only newspaper helped Independent News & Media rise by 5.71% to 129˝p in week on week analysis. The newspaper’s move has been welcomed by media planners, as the title brings to an end more than twenty years of publishing as a broadsheet (see Media Planners Welcome Independent’s Tabloid Move).Elsewhere,… Continue reading Sharewatch: Tabloid Indy Fuels Share Price Surge

IPC has announced plans to relaunch its long-running Guitar magazine in an attempt to reverse the title’s declining circulation.The revamp coincides with Guitar‘s 14th birthday and comprises a more coherent front section with product and artist news, competitions and letters, as well as album, book and DVD reviews. The magazine will also switch to a… Continue reading IPC Retunes Guitar Magazine To Boost Circulation

The BBC is attempting to get its new director general, Mark Thompson, to take the helm as soon as possible and is believed to be negotiating a deal with Channel 4 to allow him out of his six-month contract early.The BBC announced late on Friday that Thompson has been appointed to succeed Greg Dyke as… Continue reading BBC Steps Up Pressure To Get Thompson On Board

The ongoing obsession with the lives of the rich and famous has prompted cross-media research consortium MediaDNA to start mapping the ‘personalities’ of celebrities alongside traditional brands.The first two celebrities to be included in the profile matching are former Capital Radio breakfast show host Chris Tarrant and his replacement Johnny Vaughan. The image, positioning and… Continue reading MediaDNA Initiative Maps Celebrity Personalities

The Financial Times has announced the promotion of Dominique Moseley to the newly created position of head of magazine publishing with immediate effect.The new role will see Moseley assume responsibility for the commercial success of the recently launched How to Spend It magazine, as well as the long running, media-focussed Creative Business supplement.Commenting on the… Continue reading Financial Times Appoints New Head Of Magazine Publishing

Total terrestrial television revenue increased by a healthy 3.4% year on year during April to just under the £238 million mark as the Easter break helped to attract advertisers to the small screen.The latest agency estimates complied by MediaTel Group reveal a positive performance for each of the UK’s terrestrial broadcasters, with ITV seeing revenue… Continue reading TV Market Round-Up – April 2004

When the MediaTel Group Sports Quiz in aid of Whizz-Kidz started last November, few would have expected England to win the Rugby Union World Cup, Leeds United to be relegated from the Premiership or Millwall to reach the FA Cup Final.The final question in the Sports Quiz asked, in which minute the first goal would… Continue reading MediaTel Group Sports Quiz – The Winner

Channel 4 confirmed this morning that it has begun the search for a new chief executive amid mounting speculation over possible candidates for the role previously occupied by Mark Thompson.BBC chairman, Michael Grade, announced late on Friday that Thompson had been appointed to succeed Greg Dyke as director general of the Corporation, in a move… Continue reading Search For Thompson’s Successor Already Underway