More Industry News articles

Aegis Media has announced Nigel Sharrocks as the new chief executive of its UK and Ireland operations following the unexpected departure of Mark Craze from the position earlier this month.Sharrocks comes to the role with a plethora of advertising and management experience. Having been managing director at Warner Brothers Pictures since 1999 he is used… Continue reading Aegis Appoints New Chief To Replace Craze

Emap Elan has announced an overhaul of its New Woman website and a five-figure sponsorship deal with Littlewood’s internet shopping service, LX Direct.The deal will see the LX Direct brand sponsoring the new website’s fashion, shopping, celebrity and health sections. Littlewood’s will also be featured throughout advertorials, site buttons and banners as well as a… Continue reading Emap Secures Sponsor For New Woman Relaunch

Emap Automotive has announced the closure of its established computing title, Internet Magazine, with the current issue marking the end of the title’s ten-year run.The decision was taken following a sharp decline in circulation and a downturn in the market for internet publications in general. The title had dipped by 26% to just over 14,000… Continue reading Emap Pulls The Plug On Internet Magazine

Nearly 70 million Americans access the internet using a high-speed connection according to a new report from the Pew Internet & American Life project. As of February 2004, 34% of the total US adult population, accounting for 55% of adult internet users in the US, had access to broadband at home. Cable currently has the… Continue reading 55% Of US Internet Users Are Using Broadband

A poor day’s trading left many media stocks floundering yesterday, with only internet and media shares making significant headway. Cable & Wireless made one of the largest rises and boosted share price by 3.04% to 127źp.Radio stocks also saw an increase with SMG adding 3.07% to rise to 117˝p, while Chrysalis climbed by 0.11% to… Continue reading Sharewatch: Radio And Internet Groups Rise

Global advertising giant Omnicom today announced that net income for the first quarter of 2004 has increased by 17% to $135.6 million, up from $115.5 million for the same period last year.This is the second strong quarter in a row for the holding company, which posted a 10% growth in the last quarter 2003, signalling… Continue reading Omnicom Reports An Encouraging 17% Rise In Profits

ISBA president, John Sunderland, has called on advertisers and agencies to work together to develop comprehensive best practice guidelines to help lay the ‘festering remuneration’ problem to rest.Speaking at the IPA’s annual lunch yesterday, Sunderland attacked advertisers for relying too much on the ‘dreaded’ procurement team to chase cost reductions. He also emphasised that too… Continue reading ISBA President Attacks ‘Festering’ Remuneration Problem

Embattled cable and broadband provider Telewest has launched a television advertising campaign to promote its Essential TV package, which offers viewers the most popular channels at low prices.The campaign will be aired on all Flextech and UKTV channels from 1 May and forms the latest collaboration between Telewest’s broadband and content divisions, increasing the cable… Continue reading Telewest Tunes In To Cut Price Digital Television

BBC Worldwide has secured Masterfoods’ Dolmio pasta sauce brand as the sole advertiser in the first issue of its forthcoming cookery magazine, Easy Food, which launches later this year.The new magazine, targeting those wanting straight forward advice and inspiration for simple meals, will feature a range of display ads, advertorials and editorial from Dolmio, making… Continue reading BBC Food Magazine Is A Tasty Option For Dolmio

Advertisers may need to change they way they target older consumers following a study which shows that people aged over fifty have as disparate and unpredictable lifestyles as younger generations.The research carried out by OMD UK in association with the Telegraph, Peugeot and Saga suggests the over fifties are all too often written off as… Continue reading Research Claims Over Fifties Are Young At Heart