More Industry News articles

ITV has extended its commitment to Formula One motor racing with a new five-year contract that will keep the sport at the heart of the broadcaster’s schedules until the end of the decade.ITV has held exclusive rights to Formula One races since 1997 and recently secured the Daily Telegraph as the exclusive £4.5 million broadcast… Continue reading ITV Keeps Wheels Moving With Formula One Deal

Nearly 75% of people in the US now have internet access at home, up from 66% last year says a new report from Nielsen//NetRatings. The report Global Standard For Internet Audience Measurement And Analysis shows that three out of four (204.3 million) people, aged two and over in the US have home web access. Kenneth… Continue reading Three Out Of Four American’s Have Home Web Access

The long-awaited global advertising recovery is now finally underway and the market is set to rise by 3.2% to $244,535 million during 2004, according to a new report from Zenith Optimedia.This forecast is based on the eight countries with the largest advertising markets, these are; USA, Canada, France, Germany, Italy, Spain, the UK and Japan.… Continue reading Global Advertising Recovery Gathers Momentum

The Telegraph Group is expected to report a pre-tax profit of between £45 million and £50 million this year, in a move that could push up the price that bidders are willing to pay for the company. It is understood that a number of parties interested in taking control of the newspaper group have been… Continue reading Telegraph’s £50 Million Profit Could Push Up Bids

Channel 4 has announced that Renault Espace will extend its long-term sponsorship of the broadcaster’s drama strand for another year.The deal, which began in 1999, includes six leading American dramas and three new UK dramas designed to deliver the car manufacturer to a core audience of affluent ABC1 men aged between 35 and 55.Channel 4’s… Continue reading Renault Extends Channel 4 Drama Sponsorship Deal

The BBC has called on the Government to aid the development of a free-to-air digital satellite service to help make the transition from analogue to digital television as smooth as possible. The request was made in the Corporation’s first report on the digital switchover process, entitled Progress Towards Achieving Digital Switchover, which welcomes the opportunity… Continue reading BBC Calls For Free Digital Satellite Service

The BBC has called on the Government to aid the development of a free-to-air digital satellite service to help make the transition from analogue to digital television as smooth as possible.The request was made in the Corporation’s first report on the digital switchover process, entitled Progress Towards Achieving Digital Switchover, which welcomes the opportunity to… Continue reading BBC Calls For Free-To-Air Digital Satellite Service

Global Advertising giant Aegis suffered a 1.03% dip in week on week analysis, closing at 96˝p on Friday following the resignation of UK and Ireland chief executive, Mark Craze. The sudden departure marks the end of Craze’s fifteen year reign at the helm of the company, although he leaves on amicable terms and with the… Continue reading Sharewatch: Aegis Suffers After Losing UK Chief

The latest Bellwether report from the IPA (www.warc.com/bellwether) shows that improved business confidence in the first quarter of 2004 encouraged companies to raise their marketing spend to a greatest extent since the bursting of the dot-com bubble.The survey, which is based on a 250-strong panel of the country’s top advertisers, is valued as it provides… Continue reading NewsLine Column:

Channel 4 chief executive, Mark Thompson, has criticised ITV for neglecting its public service remit and has attacked media regulator Ofcom for failing to bring the broadcaster to account.Thompson claims that ITV will not be able to support its current public service obligations and argues that Ofcom has absorbed the pessimism of previous regulatory bodies.… Continue reading Thompson Attacks ITV For Neglecting Public Service Remit