More Industry News articles

Virgin Radio has secured Diageo as the exlcusive sponsor of its on-air entertainment guide, which will be used by the drinks manufacturer to promote the recently launched Baileys Glide brand.The deal will centre around a bespoke programming strand comprising a daily 60-second entertainment round-up, presented by Andrew Bailey, the station’s appropriately named head of news… Continue reading Virgin Radio Slips In Sponsorship From Baileys

Guardian Unlimited has announced plans to reveal the geographic breakdown of its readers on a quarterly basis and is offering advertisers a range of location-specific solutions.New research conducted by the newspaper website shows that nearly 40% of its 7.5 million unique users are situated in America, with just under a third living in the UK.… Continue reading Guardian Offers Location Specific Web Advertising

GWR was seen in focus yesterday ahead of a today’s announcement that like for like UK analogue revenues are expected to rise by 8% year on year in the twelve months ending 31 March 2004. The radio group also said its overall trading outlook continues to improve with strong advance booking levels. Shares were down… Continue reading Sharewatch: GWR Seen In Focus Ahead Of Trading Update

London-based radio station Xfm has announced a year-long partnership with Carling that will see the drinks brand sponsor a range live music events and fund programming on the alternative music station.The six-figure deal includes brand advertising, programming initiatives, promotion of Carling’s own events and a quarterly one-hour branded programme to showcase artists from Carling’s sponsored… Continue reading Xfm Secures Carling As Live Music Sponsor

Free-sheet newspapers continue to increase in popularity and are now read by almost 20% of the urban population in eleven cities across Europe, according to Metro International’s annual readership study.The survey of the reading habits of 63 million people living in 28 urban centres across Europe shows that younger men and women have a preference… Continue reading Free-Sheet Newspapers Continue To See Readership Rise

Internet retailers can look forward to huge sales boosts within the next five years says Interactive Media Retail Group (IMRG), as one in four purchases are expected to be made online. By 2009 it is forecast that the UK internet shopping market will increase to £80 billion, compared with the £17 billion spend expected this… Continue reading UK Online Shopping To Reach £80bn By 2009

Independent News & Media (INM), publisher of the Independent newspaper in the UK, has seen its pre-tax profits jump by 19.8% in 2003 to â‚Ź154.6 million. The company says that there have been strong advances in both circulation and advertising revenues, up by 6.9% and 5.5% respectively. In the UK, advertising remained negative for the… Continue reading Compact Edition Boosts Independent’s Market Share

Independent News and Media, owner of the Independent, suffered a slight 0.18% dip yesterday, ahead of financial results today showing a 7.5% growth in aggregate operating profit before exceptional expenses.Emap managed a 0.06% rise to close at 870p following reports yesterday that revenues at the company are expected to rise by 9% in its 2003… Continue reading Sharewatch: INM Dips Ahead Of Positive Results

MTV will this month launch an extensive cross-platform campaign to promote the latest album from Britney Spears, offering viewers the chance to meet the pop princess and receive special VIP treatment.The promotion will extend across the websites of MTV’s eight European digital television channels from 24 March and will be accompanied by on-air activity airing… Continue reading MTV Gets In The Zone With Britney Spears Promotion

Channel 4 is looking for a senior marketer to fill the newly created position of head of media planning, with responsibility for the deployment of promotional airtime across the Channel 4, E4 and Film Four operations.Reporting directly to Channel 4 director of marketing, Polly Cochraine, the new head of media planning will work to improve… Continue reading Channel 4 Creates Senior Media Planning Role