More Industry News articles

The US publishing giant, Dow Jones, announced yesterday that quarter one 2004 revenues were up 12.1% to $401.6 million, backing recent opinion that the advertising market recovery is well underway. Dow Jones’ flagship paper, The Wall Street Journal, led the way by posting advertising revenues up by 6.3% when compared to the first quarter of… Continue reading Dow Jones Sees ‘Moderately Improving’ Ad Environment

Emap Elan, the women’s magazine division of Emap, has announced a restructuring of its interactive team to enhance its current online offerings as well as increasing profit and improving website content.The company currently operates websites for New Woman, Bliss and More Magazine. Interactive operations will now be run by Catherine Hanly as managing editor reporting… Continue reading Emap Announces New Interactive Team To Boost Big Brands

Almost 250 million people worldwide will subscribe to broadband internet access by 2007, says a new report from eMarketer. In early 2004, high-speed broadband internet access reached a landmark when subscriber figures hit 100 million. When compared to 1996, when subscribers totalled 100,000, it is clear to see broadband has hit the mainstream, says the… Continue reading Global Broadband Subscribers To Hit 250 Million By 2007

Magazine giant Emap has refuted allegations made by the Media Guardian that two high-profile magazine launches have been scrapped as part of cost cutting measures across the publishing group.In a report published by the newspaper’s website this morning, Marcus Rich, Emap Performance’s managing director, was named as the man behind the pulling of two forthcoming… Continue reading Emap Denies U-Turn On New Launches

Planning and buying agency Carat has snatched a second lucrative contract from Starcom Motive, clinching the rights to planning and buying business for high street stalwart WHSmith.The account is worth a reported £9 million and comes under Carat’s control from May. The move will come as a bitter blow to Starcom following a decision by… Continue reading Carat Snatches WHSmith Account From Starcom

BSkyB will next month reveal that it saw just 92,000 new subscribers in the third quarter of its financial year, taking the total to 7.3 million, according to the global equity researchers at Lehman Brothers.The report shows that subscriber rates, accounting for a 9.5% churn rate – the proportion of customers that left during the… Continue reading BSkyB To Announce Drop In Subscriber Rates

The Sunday Telegraph has announced its latest specialist supplement with a guide to overseas property entitled France and Spain Unlocked.The latest move will see the 32-page property guide published with the newspaper from April 18th, promoted by a 30 second TV campaign, airing between April 14 and 17, created by Clemmow Hornby Inge.The supplement promises… Continue reading Telegraph Holds Key To Europe With Property Supplement

Hachette Filipacchi’s flagship Inside Soap magazine has launched its first television advertising campaign for five years in an attempt to boost circulation in the increasingly competitive celebrity magazine sector.The campaign, bought by Mediaedge:cia and created by Fallon London, feature both a 10-second and a 30-second spot which will air between episodes of Emmerdale, The Bill,… Continue reading Inside Soap Looks To Boost Sales With Television Push

Next month BSkyB is set to announce its lowest new subscriber figures for the past year, according to Lehman Brothers forecasts. During the third quarter of its financial year (March – May 2004) Sky is expected to have gained 92,000 customers, taking the total to 7.3 million, predict analysts. The report shows that subscriber rates… Continue reading BSkyB To See ‘Seasonal Slowdown’ In Third Quarter

Advertising in Britain’s national newspapers proved it has at last started to make a slow turnaround when an increase of 113,818 ad pages was recorded for the past year, according to Mediaedge:CIA’s latest Adstats report. This represents a tiny rise of just 0.3% in total advertising pages for the twelve months to February 2004 for… Continue reading UK National Newspaper Ad Volumes Slowly Recovering