News and information group Reuters took a beating yesterday, making the day’s largest fall of 5.9% to 390˝p despite publishing first quarter revenues ahead of expectations. The group saw revenues down 8.4% but had predicted losses of around 9%. The company now expects gradual recovery and a steady reduction in losses.Broadcasting giant BSkyB also suffered… Continue reading Sharewatch: Reuters Tumbles Following Optimistic Results
Viacom Brand Solutions has bolstered its sales operation with the appointment of Carlton Television’s Ross Belcher as group account director.Mike Barrett has also been recruited from Carlton to take up the position of account director and Alex Kisby joins the team from MediaVest Manchester as regional account director with responsibility for sales on a local… Continue reading Viacom Brand Solutions Bolsters Sales Operation
Mark Craze has unexpectedly resigned as chief executive of Aegis UK and Ireland after fifteen years at the helm of the global advertising network.His departure comes less than six months after the company parted ways with EMEA joint chief executives, Bruno Kemoun and Eryck Rebbouh, who reportedly resigned after a disagreement over future strategy.Craze, who… Continue reading Craze Steps Down From Aegis After Fifteen Years
MXR, the digital radio consortium, is expanding its marketing remit to cover Xfm, Capital Gold, UBC Classic Gold and Chrysalis Radio’s LBC as part of a move to promote its entire range of radio brands.The DAB digital radio consortium, which comprises Capital Radio Group, Chrysalis Radio, Guardian Media Group and UBC Digital, is extending its… Continue reading MXR Expands Marketing Remit To Focus On Brands
ITV has completed its takeover of the recently rebranded ITV News Channel with the acquisition of NTL’s 35% stake in the rolling news operation.The channel currently enjoys an average audience of 2.4 million viewers every week and features a range of high-profile presenters including Mark Austin, Mary Nightingale, Alastair Stewart and Angela Rippon.The channel, available… Continue reading ITV Gains Complete Ownership Of ITV News Channel
BARB is looking to introduce a new reporting system capable of measuring interactive advertising and red-button programmes following increasingly ‘urgent’ calls from agencies and broadcasters.The audience research body does measure some interactive elements, but currently when viewers leave the broadcast stream to sample a commercial or place a vote, BARB registers them as continuing to… Continue reading BARB Responds To Calls For Interactive Measurement
Stadium advertising company SportsRevolution has poached Maiden Outdoor’s regional sales manager, Anthony Robertson, to take the newly created position of head of sales with immediate effect.The company, recently rebranded from MZUK, is the UK’s largest supplier of stadium advertising having recently secured the contract to sell space at the Millennium Stadium in Cardiff, which is… Continue reading SportsRevolution Poaches Sales Manager From Maiden
An auction of broadcasting rights to several high-profile Premiership football matches will begin this week as BSkyB is forced to accept bids for some games under a ruling by the European Commission.The broadcaster secured the rights to all 138 live Premiership games last year, despite the Premier League splitting the matches into four packages to… Continue reading Sky Kicks Off Premiership Auction After EC Ruling
Media Planning Group has secured the media planning and buying account for the launch of Etihad Airways, the new airline targeting Middle East business travellers from United Arab Emirates.The account, reportedly worth around £11 million during 2004, will see Media Planning Group develop a range of media plans for both UK and pan-regional media. Initial… Continue reading MPG Lands Multi-Million Pound Airline Account
Media stocks were cheered yesterday after the latest quarterly Bellwether report from the IPA revealed that the long-awaited UK advertising recovery is gathering pace.The report claims the economic climate is stabilising and business confidence is gradually returning to marketing executives. Aegis was seen up by 0.52%, but WPP dipped by 0.34% to close at 585˝p… Continue reading Sharewatch: Prospect Of Recovery Cheers Media Stocks
