Emap Performance has announced plans to cut a number of jobs across its radio and music magazine business as part of an ongoing strategy designed to cut costs and increase profit margins.The cuts are expected to affect all departments at Emap Performance including its magazine publishing arm, which houses a range of music titles including… Continue reading Emap Performance Restructures To Cut Costs
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Future Publishing, the special-interest consumer magazine company, has announced the appointment of Robert Price as managing director of its UK business with immediate effect.Price, formerly publishing director of Future’s entertainment and games divisions, replaces chief operating officer, Collin Morrison, who left the company to pursue personal interests last September.The newly created role will see Price… Continue reading Price Is Right For Top Job At Future Publishing
Digital marketing company ValueClick is claiming a first in online advertising with the launch of an innovative new campaign using technology that allows consumers to purchase products within the ads themselves.The technology comprises a secure skyscraper that guarantees online consumers a risk-free buying experience covering the entire purchase process from credit card checking through to… Continue reading New Format Could Revolutionise Online Advertising
MegaPoster UK secured the contract to provide a giant poster campaign to launch Halifax’s latest high interest savings account.The campaign will run through March and will use a range of MegaPoster sites in London, Birmingham and Leeds featuring Halifax’s familiar singing staff-member, Howard Brown.Commenting on the deal, Ian Bohn, sales and marketing director at MegaPoster… Continue reading MegaPoster Banks On Halifax To Extend Portfolio
New research reveals that more than half of UK households don’t know the difference between analogue and digital television, despite a series of high-profile advertising campaigns.The study, commissioned by audio equipment manufacturer Sony, shows that a staggering 48% of licence fee payers do not know how to receive the BBC’s digital terrestrial service, Freeview.The findings… Continue reading Majority Of UK Viewers Confused Over Digital Television
Advertising account activity increased again in February, with further reviews in the pipeline, according to the latest edition of Lehman Brothers‘ New Business Scorecard. The broker says that WPP came top of the pile, whilst Omnicom and Publicis were ‘solid’ and Interpublic showed further deterioration in the form a number of major account reviews. Overall,… Continue reading Advertising Account Activity On The Up, Says Lehman
More than half of UK households do not know the difference between analogue and digital television, despite a series of high-profile advertising campaigns. This is according to new research carried out by the Consumer Analysis Group (CAG) and commissioned by Sony. The study reports that 48% of licence fee payers do not yet know how… Continue reading Majority Of UK Viewers Confused Over Digital Television
Demand is growing across Europe for high definition television (HDTV), with more then 17 million homes expected to have HD-equipped sets by 2008, according to a new report from Strategy Analytics. HDTV is a television display technology that offers higher resolution pictures and sound quality similar to that of a compact disc. It typically uses… Continue reading Demand For HDTV Grows In Europe, Says Strategy Analytics
Magazine group Future Publishing saw a positive day’s trading yesterday with shares rising by 5.22% to close at 70˝p following a good set of financial results. The publisher saw turnover rise by 11% to £182.7 million during 2003, whilst operating profit rose by 24% to £22.5 million for the full year (see Future Sets Maiden… Continue reading Sharewatch: Future Soars Following Positive Results
BT Group has announced plans to unveil a raft of new services for broadband customers in an attempt to achieve its goal of achieving five million high-speed internet connections by 2006.The telecoms giant believes its four exclusive features – Flexible Bandwidth, Rich Media, Communicator and Remote Management – will draw customers to its internet service… Continue reading BT Pushes Broadband With Feature Rich Packages
