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Advertising giants such as WPP Group and Interpublic are set to become winners as 2004 advertising spend shapes up to be the strongest in some time, says a new report. Like other commentators, the report by New York research group Fitch Ratings says ‘bulge-bracket’ advertising groups will reap the benefits of ad spending on the… Continue reading Global Advertising Networks To Become 2004 Winners

Charles Allen’s position as ITV chief executive has once again been called into doubt following reports that at least one major shareholder at the broadcaster is calling for him to be removed. The news comes despite a series of positive meetings with ITV’s ten biggest institutional investors in the past week. A source close to… Continue reading ITV Investors Could Remove Allen As Chief Executive

Shareholders in advertising giant WPP have forced the company to make an abrupt U-turn on a proposed bonus scheme for executives worth up to £112m over five years. The scheme would have netted chief executive Sir Martin Sorrell around £44 million, although shareholders have become increasingly vocal in their opposition to the plans, forcing the… Continue reading WPP Shareholders Block Executive Bonus Scheme

Former Channel 4 chief executive, Michael Grade, has been appointed as the BBC’s new chairman, following three months of deliberation at the Department for Culture, Media & Sport (DCMS). The Government’s decision to appoint Grade from a shortlist of DCMS recommendations comes slightly against the odds. Grade is seen as something of an independent spirit,… Continue reading Grade Takes Chairman’s Role At BBC

Advertising market trends in the US are looking up and should continue to be positive for 2004, but market analysts at Merrill Lynch cannot see anything to get excited about. Now that the Iraq war is over, analysts are finally able to look at the latest patterns and trends. In 2003, internet revenues increased by… Continue reading Merrill Lynch Is Underwhelmed With US Ad Recovery

Most Americans aged 65 and over do not use the internet and have no interest in learning about it, according to a report issued by The Pew Internet & American Life Project. The study shows that seniors know very few people who use websites or send emails and they cannot imagine why they would spend… Continue reading Senior Americans Not Interested In The Internet

In March the UK advertising expenditure results were released. These beat all expectations and encouraged global advertisers to revisit 2004 forecasts. Advertising Association and World Advertising Research Centre Results UK advertising expenditure for 2003 exceeded expectations and rose by 2.5% to £17.2 billion. The results outperformed average market predictions. A consensus of recent forecasts compiled… Continue reading INSIGHTanalysis: Media Healthcheck – March 2004

Satellite giant BSkyB was the talk of the trading floors for all the wrong reasons yesterday. Confidence in the broadcaster has slipped following the appointment of James Murdoch as chief executive. The son of media tycoon Rupert Murdoch was criticised for failing to outline a clear strategy for the company’s future, causing trepidation among traders… Continue reading Sharewatch: BSkyB Dips Amid Confidence Crisis

GMG Radio has announced unprecidented ratings for its regional stations, securing the number one and two spots in Scotland and Wales respectively with their local Real Radio stations.The achievement was revealed in the latest RAJAR audience data for the period ending December 2003 and gives Real Radio a bigger than ever slice of the regional… Continue reading GMG Radio Sees Unprecidented Growth In Regions

The BBC has confirmed former Channel 4 chief Michael Grade as the Corporation’s new chairman for four years from 17 May.Less than two hours after being appointed Grade has already begun to make changes, announcing that he will scrap all progress made towards appointing the BBC’s new director general and restart the applications from scratch.The… Continue reading BBC Confirms Grade As New Chairman