More Industry News articles

The Visit London tourist organisation has revealed plans to launch a commercially funded digital television channel on Sky to promote the various attractions of the nation’s capital city.The London TV channel will be transmitted free-to-air from the start of the summer and will showcase theatre, shopping and tourist information about London. It will also seek… Continue reading Visit London To Launch Commercial Channel On Sky

Digital marketing outfit Tribal DDB has strengthened its senior management team with a number of key appointments designed to improve the quality of service it offers advertisers.The agency has recruited Neil Hughston, former board account director at Publicis Networks, as head of client services. Nigel Palmer from Delany Lund Knox Warren has been appointed senior… Continue reading Tribal DDB Strengthens Offering With New Appointments

Profits at global advertising network, Publicis Groupe, rose by 21.8% to €263 million in 2003. This follows the integration of Bcom3 and a return to sustainable organic growth, the company said this morning.Organic growth at the network was 2.0%, within which there was a 3.7% rise during the second half of the year. The confidence… Continue reading Publicis Looks Strong, Whilst Interpublic Slumps

The Advertising Association has criticised hard-hitting proposals to restrict the promotion of junk food to children, claiming they would do little to combat the growing problem of obesity.The organisation’s director general, Andrew Brown, claims that plans put forward by the Food Standards Agency to curb fast food advertising and promotions would be totally ineffective in… Continue reading Advertisers Rally Against Ban On Fast Food Promotion

Hachette Filipacchi has confirmed that Durex has backed out of a sponsorship deal with its flagship teen magazine Sugar following criticism for promoting contraception to youngsters.The condom manufacturer’s logo will no longer appear on a special twelve-page editorial section in the May issue of the magazine, which is intended to educate and inform teenagers on… Continue reading Durex Backs Out Of Sugar Sponsorship Deal

The National Magazine Company has announced plans to extend trials of special travel-sized editions of its flagship women’s monthly, Cosmopolitan, after success in a recent three month pilot.Next week will see the A5 version of Cosmo extend its print run from 50,000 to 85,000 following an increase in demand for the magazine, which features the… Continue reading Natmags To Extend Trial Of Compact Cosmopolitan

The advertising recovery is gaining momentum according to SMG, but this could not prevent the Glasgow-based media group from posting poorer than expected profits for the full year 2003. The group this morning reported pre-tax profits down by 27.7% from £24.2 million in 2002 to £17.5 million last year. Analysts had expected profits to be… Continue reading SMG’s Profits Tumble 28% As Advertising Decline Bites

US outdoor advertising revenues rose by 5.2% for the whole of 2003, after Q4 came in at a growth of 5.7%, according to the Outdoor Advertising Association of America (OAAA). The Association forecasts that outdoor will rise by 2% more than GDP over the coming year and early indications from OAAA member companies are that… Continue reading US Outdoor Advertising Grows 5% In 2003

Emap Performance has announced the impending departure of marketing chief, Malcolm Cox, as part of a wide-ranging restructure of the radio and digital television division’s marketing division.Cox, who is to step down after 14 years, has been instrumental in developing the company’s cross-media branding strategy that now forms the basis for Emap’s radio, television and… Continue reading Emap Loses Marketing Head In Restructuring Move

The advertising recovery is gaining momentum according to SMG, but this could not prevent the Glasgow-based media group from posting poorer than expected profits for the full year 2003.The group this morning reported pre-tax profits down by 27.7% from £24.2 million in 2002 to £17.5 million last year. Analysts had expected profits to be in… Continue reading SMG’s Profits Tumble As Advertising Decline Bites