Ian Finlayson, the IPA’s finance director, considers the implications of the latest quarterly Bellwether Report and asks what the future holds for UK advertisers…According to figures from the latest IPA Bellwether Report, which tracks the marketing budgets of over 250 top UK advertisers, there are reasons for optimism, despite another quarter of budget cuts.The influential… Continue reading NewsLine Column: The Road To Recovery?
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The future of radio as a medium is under threat unless it goes digital, according to the BBC’s director of radio and music, Jenny Abramsky.Speaking at a National Association of Broadcasters conference yesterday, Abramsky warned against the dangers of taking radio for granted in a future were the next generation of listeners face more choice… Continue reading Abramsky Claims Future Of Radio Is Under Threat
Emap Performance has appointed Marcus Rich, formerly managing director of FHM Worldwide, to the newly created position of managing director.Rich will take responsibility for Emap’s portfolio of rock, pop and dance music magazines, which include Smash Hits, Kerrang! and Q. He will also oversee Performance Television and Performance Interactive.The new role will see Rich work… Continue reading Emap Performance Appoints Rich As New Managing Director
A new media planning and buying agency, specifically created to cater for the business to business market has opened its doors this month in Manchester.Which Media has been launched by Amanda Alexander, who was previously head of business to business at Purely Media, a division of Mediaedge:CIA in Manchester. Before joining Mediaedge Alexander was media… Continue reading Which Media Launches In Manchester
JCDecaux is expanding its Premiere brand with a new range of giant poster sites to provide maximum impact for outdoor advertisers.The new giant portrait format will eventually be available at more than four hundred sites and will measure 450 square foot in total.The network will initially consist of five sites across high impact locations in… Continue reading JCDecaux Extends Premiere Brand With Giant Sites
BARB has announced that Bjarne Thelin, director of planning at Carlton Television, will replace Caroline McDevitt as chief executive of the audience research body early next year.McDevitt, who has held the chief executive’s position for five years, announced she was standing down in July, after overseeing the implementation of a new television audience measurement system… Continue reading BARB Appoints Thelin As New Chief Executive
Emap’s flagship music title Q is launching a special mini-magazine and compilation CD for sale in Virgin Megastores.The mini-magazine, entitled Q Sounds, will have a cover price of £3.99 and will feature a CD of sampler showcases from a variety of current album releases. The spin-off title will contain 64 pages of reviews, interviews and… Continue reading Emap Launches New Mini Version Of Q Magazine
Carlton Communications has defied calls from a powerful group of institutional shareholders for Michael Green to be removed as chairman of the newly merged ITV by noon tomorrow. The broadcaster has confirmed that it has received requests from a coalition representing more than a third of the combined ITV’s shareholders for Green to immediately relinquish… Continue reading Carlton Defies Shareholders Over Calls To Oust Green
Carlton Communications has defied calls from a powerful group of institutional shareholders for Michael Green to be removed as chairman of the newly merged ITV by noon tomorrow.The broadcaster has confirmed that it has received requests from a coalition representing more than a third of the combined ITV’s shareholders for Green to immediately relinquish his… Continue reading Carlton Defies Shareholders Over Calls To Oust Green
Conrad Black’s Hollinger Inc is close to securing a $15 million cash injection from private equity group Bain Capital, according to weekend reports. The Observer claims that the companies are in exclusive negotiations that should see Bain acquiring a holding in the next month. As yet, neither party has commented on the supposed deal but… Continue reading Hollinger To Get Help With Debt Relief
