Catalyx as chief growth officer at the end of November.
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Good-Loop has launched a connected TV (CTV) format which rewards viewers’ attention with a free donation to charity.
Unilever has said it will continue to increase spend in brand and marketing in the second half of 2022 in its latest quarterly results.
Elon Musk has reportedly fired Twitter’s CEO Padrag Agrawal after completing his takeover of the social media company.
Amazon’s share price slid yesterday as it disappointed on fourth quarter sales forecasts.
Sky Media has launched a campaign for its targeted TV platform AdSmart to encourage small and medium sized businesses to advertise on TV.
In brief: Sky’s revenue dropped by 14.7% to $4.3bn in the third quarter of 2022 compared to the same period in 2021.
Hearst Magazines has appointed Katie Vanneck-Smith as Hearst UK CEO.
This is expected to be the first time Netflix discusses the new ad-supported offer and its advertising strategy at a public conference anywhere.
In brief: Meta’s quarterly revenue was down 4% year-over-year to $27.71bn, according to its latest financial results.
