Zenith Optimedia, has warned that ITV’s audiences could continue to decline during 2003, as the new free-to-air digital service, Freeview, becomes more popular. The media buying agency claims that the rate at which Freeview decoders are selling since they became available last year, suggests that 1.5 million households could have the digital terrestrial service by… Continue reading ITV Could Lose Audiences To Freeview In 2003
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The media sector experienced a mixed day of trading on Thursday as the FTSE 100 limped slightly upwards, after four straight days of losses. However, the index failed to reach the key 4,000 level and analysts have already dismissed the rise as yet another dead cat bounce.On the corporate news-front Emap was seen in focus… Continue reading Sharewatch
Emap Performance has launched its TV music channel, The Hits, on digital radio in London.The new station, which will take a direct feed from The Hits TV channel, will play a broad range of chart-based music aimed at 15 to 45 year-olds. Emap plans to extend the brand onto the analogue radio platform if it… Continue reading Emap Moves The Hits Onto Digital Radio
Channel Five has secured GlaxoSmithKline as the sponsor of its weather programme in a deal rumoured to be worth around £1.5 million.The deal, which will run throughout 2003, follows the current three month sponsorship with Venos, which ran until the end of 2002. GlaxoSmithKlien will use the year long sponsorship to promote a range of… Continue reading GlaxoSmithKline To Sponsor Channel Five Weather
The beleaguered telecoms firm Cable & Wireless has appoined a new chairman as it seeks a remedy for its well publicised financial woes. Former British Aerospace financial director Richard Lapthorne takes over from Sir Ralph Robins with immediate effect and has been given carte blanche to make boadroom changes. C&W chief executive Graham Wallace is… Continue reading Lapthorne Moves Into C&W Hotseat
GWR has extended its Vibe FM brand with the launch of a new dance and R’n’B station called Vibe 101.The new station will broadcast across South Wales and the West, including Bristol and Cardiff and will target the 15 to 24 year age group. GWR claims that the new station will bring the Vibe brand… Continue reading GWR Extends Vibe FM Brand With New Launch
Channel Five has signed up BBC journalist Donal MacIntyre as the new face of its current affairs programming.MacIntyre, who is best known for his controversial BBC1 series, MacIntyre Uncovered, is to front at least 12 hours of programming on Channel Five in 2003, including investigative journalism, social affairs and other current affairs topics.Director of programmes… Continue reading Five Signs MacIntyre As Face Of Current Affairs
Zenith Optimedia has warned that ITV’s audiences could continue to decline during 2003, as the new free-to-air digital service, Freeview, becomes more popular.The media buying agency claims that the rate at which Freeview decoders are selling since they became available last year (see BBC Revives Digital Terrestrial TV With Freeview Launch), suggests that 1.5 million… Continue reading ITV Could Lose Audiences To Freeview In 2003
Emap Performance has appointed Brendan Moffet as brand director of its Big City network of radio stations, replacing Cath Murphy who stepped down last year to start her own business in Manchester.The appointment marks a return to Emap for Moffet, who resigned as brand director of the Magic Network in 1997 to join Sheffield-based interactive… Continue reading New Brand Director For Emap’s Big City
Capital Radio Group has been awarded the digital multiplex service licence for the Sussex coast, which will broadcast stations such as Xfm, Emap’s Kiss and Juice 107.2 to a range of coastal towns in the countyCapital Radio Digital will begin broadcasting from the beginning of next year and will carry a range of different Capital… Continue reading Capital Radio Awarded South Coast Digital Licence
