The number of US households taking cable television services looks likely to decrease for the first time ever in the full year 2002, according to the Federal Communications Commission‘s (FCC) annual report on competition in video markets. This first-time decline in subscribers comes amidst a declining market share for the cable sector. As of June… Continue reading US Cable TV Subs To Fall For First Time In 2002
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The slowdown in the market information industry during the second half of last year has resulted in organic turnover at Taylor Nelson Sofres (TNS) coming in more or less flat for the year, the company announced in a trading statement this morning. The market research group said that continuous and syndicated services have performed well,… Continue reading Taylor Nelson Sofres Sees Flat Revenues In 2002
Cinema admissions during November totalled 16.5 million, representing a 12% year on year increase, according to the latest figures from the Cinema Advertising Association (CAA).Visits during November averaged 3.84 million per week and the box office chart was topped by two sequels; Harry Potter And The Chamber Of Secrets and the latest James Bond instalment;… Continue reading Harry Potter Works Magic On Cinema Admissions
Carlton Communications has secured Slim Fast as the sponsor of ITV1’s Wish You Were Here? and its daytime spin-off, Wish You Were Here? Today.The deal will see the Unilever brand sponsor the entire series of the travel show, which will run for six weeks on Tuesday nights at 7.30pm, before moving to a regular weekend… Continue reading Carlton And Granada Line Up New Sponsorship Deals
The Daily Telegraph has secured sponsorship deals for three of its Saturday tabloid supplements, which have been developed to coincide with the New Year holiday booking season.Each of the supplements will be promoted by ads in the Telegraph as well as with 300,000 banner ads on the travel.telegraph.co.uk website and in 3,000 posters in newsagents.The… Continue reading Telegraph Gets A Flying Start With Travel Deals
Ten Percent Increase In UK Business Failures In 2002The number of UK businesses which failed in 2002 was 9.8% higher than in 2001, according to figures from global business solutions company Experian.Western Europeans More Willing To Pay For Online ContentAlmost one fifth of internet users in western Europe are willing to pay for some online… Continue reading On MediaTel Insight Today…
Niall McKinney, who is currently head of marketing for IPC’s men and music titles, has been promoted to marketing director across the IPC Ignite! group.McKinney joined IPC in 2001 from digital agency Kerb, he previously worked in brand management for Proctor and Gamble, where he developed media strategy for the entire UK business.His appointment is… Continue reading IPC Ignite! Appoints McKinney As Marketing Director
The majority of websites for the UK’s top 100 companies are “wallowing in mediocrity”, according to the findings of the Interactive Bureau’s second annual Web Oscars survey.The study, carried out by web usability company, Porter Research, claims that an alarming number of top corporations treat their key online audiences “appallingly”, making it difficult for them… Continue reading Report Claims Top Corporate Websites Wallow In Mediocrity
The media sector saw no prolonged respite from the sell-off which dominated the end of 2002, as the London equity market plummeted after a profit warning in the life assurance sector. Adding to the downside pressure was news that key broker, J.P Morgan, has downgraded UK equities to underweight from overweight.Bearish sentiment dominated yesterday’s market,… Continue reading Sharewatch
Sales of DAB digital radios increased by 165% in 2002 and look set to more than double in 2003, according to the Digital Radio Development Bureau (DRDB).Around 75,000 DAB products went on sale in the run up to Christmas and a study carried out by the DRDB shows that almost all of them were sold,… Continue reading Sales Of DAB Digital Radios Boom In 2002
