The media sector remained under pressure as a US led military attack against Iraq looks more and more likely.On the corporate news-front, Carlton was in focus on news John Rudofsky has resigned as head of corporate affairs. The stock was seen down 1.27%. Elsewhere, Granada was also under pressure, shareholders may be cheered by news… Continue reading Sharewatch
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Advertising page volumes in the business-to-business (B2B) hi-tech publishing market decreased by 15.6% in November, according to the latest figures from United Business Media’s (UBM) CMP Media. Within this market, CMP saw a decrease in its volumes of 9.9%. In the calendar year to November, the sector’s ad volumes dropped by 31.6%, whilst CMP fell… Continue reading Hi-Tech Publishing Market Ad Volumes Fall 16% In November
JanuaryThe BBC began the year by claiming victory over ITV in the annual ratings war, with BARB figures for 2001 showing that across all hours more people watched BBC1 than ITV1 (see BBC Claims Ratings Victory Over ITV). Over at ITV things were less than rosy, as the channel announced it would no longer publish… Continue reading End Of Year News Round-Up: Television
Fox Kids Europe has secured computer software group, Infogrames, as the sponsor of its new sports series Jam Hot.The new programme, which is aimed at 8 to 12 year-olds, will showcase extreme sports such as snowboarding, skateboarding, BMX-ing, in-line skating and extreme skiing.The three-minute show will run at peak times from January 2003 and be… Continue reading Fox Announces New Sponsor For Sports Series
The Digital Radio Development Bureau (DRDB) is publicising the launch of what it claims to be the world’s first truly portable DAB digital radio.The radio, which has been developed and manufactured by Perstel UK, is smaller and lighter than a pack of cards and features a menu system that allows users to switch between DAB… Continue reading World’s First Portable Digital Radio Unveiled
According to press reports, Premiere, the German pay-TV platform, has been sold to the private equity house Permira. The Financial Times claims that Permira will pay cash for a 70% stake in Premiere while the operator’s creditor banks take a 20% share as compensation in exchange for part of their E750 million in unpaid loans.… Continue reading Premiere Finds A New Home
Advertisers will single mindedly focus on the present rather than the future during 2003 and will move away from sustainability towards accountability, according to new research from Euro RSCG Worldwide.The company predicts that in a post 9:11 world concerned with terrorist threats and the prospect of war between the United States and Iraq, consumers will… Continue reading Advertisers Will Focus On The Present During 2003
Shazam, the mobile music recognition company, has announced plans to launch a new Songmail service to give consumers the chance to send and share music.The new service, which launches this spring, will allow mobile phone owners to send and share music over their phones via a 30-second audio clip. Shazam is hoping the new service… Continue reading Shazam Launches New Songmail Service
TalkSPORT has secured Halls Mentho-lyptus for a month’s promotional activity in January on the station’s breakfast show and its Football First evening show.The initial promotion on the No-Nonsense Sports Breakfast Show, runs through January 2003 and features a penalty shoot-out competition, where listeners will be told to take a deep breath, clear their heads and… Continue reading TalkSport Clinches Breathtaking Deal With Halls
Marketing spend is expected to rise in most major countries next year, according to a new report from the French advertising group Havas.The study produced in conjunction with the London Business School has predicted that expenditure in the UK will grow 5.3% next year after a 4.2% rise in 2002. Above-the-line advertising (press, television, radio,… Continue reading Marketing Budgets To Rise In 2003, Says Study
