BT’s Broadband business is to be placed under the microscope after Freeserve successfully appealed to the Competition Commission over complaints it made against the telecoms company in March this year (see Freeserve Calls On Oftel To Investigate BT).The complaint, which was not upheld by industry watchdog Oftel, accused BT of capitalising on its dominant position… Continue reading BT Broadband Faces Competition Commission Inquiry
Notions that cable modems are set to eclipse DSL as the primary broadband internet connection platform are misplaced, according to a new report from In-Stat/MDR, which says that DSL has now surpassed cable on a worldwide basis. By Q2 2002, DSL commanded 10 million subscribers more than cable and In-Stat forecasts that DSL will be… Continue reading DSL Outstrips Cable Worldwide
75% of adults believe that children are exposed to too much advertising, according to recent research from the Chartered Institute Of Marketing (CIM).The research shows that 73% of respondents believe that the laws governing advertising aimed at children should be strengthened, compared with 75% of those questioned in 2000.The survey revealed a strong belief in… Continue reading Children Exposed To Too Many Ads, Says CIM Research
Email marketing budgets have grown significantly over the past few years and despite the growing intolerance towards spam, Mike Colling, managing director of direct marketing agency, Mike Colling & Company, argues that email has joined the ranks of mainstream media.Last month saw the merger of two UK trade bodies, as the Email Marketing Association (eMMa),… Continue reading NewsLine Column: Email Makes Its Mark
Freeserve has secured a deal with Egg to become the online bank’s exclusive internet service provider.The deal will see Freeserve’s range of internet access products promoted to Egg’s 2.4 million digital customers via online promotions and direct mail.Commenting on the deal, Freeserve’s managing director of marketing, Keith Hawkins, said: “This partnership complements the strong distribution… Continue reading Freeserve To Become Egg’s Exclusive ISP
Sponsorship and promotions continues to be a key area of growth for commercial radio, which saw revenue increase by 3.2% year on year during the third quarter of 2002 to £140 million.According to the latest figures from the Radio Advertising Bureau (RAB), revenue from sponsorship and promotions grew by 17.6% year on year between July… Continue reading Sponsorship And Promotions Boost Commercial Radio In Q3
The unexpectedly poor Q3 radio trading in the UK appears to be continuing into October, although there is currently very little visibility beyond that, according to analysts at Merrill Lynch.In an update on the UK radio marketplace, the broker said that Q4 comparables should ease slightly and it hopes to see the market pick up… Continue reading Radio Trading Remains Weak Into Q4 Says Merrill Lynch
Music sales via the internet, previously hailed as a key growth sector, have been exaggerated and will not prove to be the industry’s long-term saviour, according to a new report from Informa Media Group The Global Music Industry: Facts And Forecasts predicts that the value of global online sales will remain almost unchanged in 2002.… Continue reading Internet Music Sales Are Not Industry’s Saviour, Says Informa
UK commercial revenue growth for the third quarter has beaten analysts’ expectations by turning in a 3.2% year on year growth to £140 million, according to the latest figures released by the Radio Advertising Bureau (RAB) this morning. In September, analysts at Merrill Lynch forecast that Q3 would be down by 5.0%, following two quarters… Continue reading UK Radio Beats Revenue Forecasts In Third Quarter
Week on week analysis reveals a solid performance for the media sector, which followed the broader London equity market upwards after the US Federal Reserve cut interest rates.On the corporate news front, Cable & Wireless was seen in focus as it prepares to announce a one-off charge of up to £1 billion linked to the… Continue reading Sharewatch
