BSkyB’s full-year financial results, released this morning, have beaten analysts’ expectations, with 214,000 subscribers added in Q4, taking the total to 6.1 million. This is around 40,000 customers more than consensus growth estimates. The customer growth figures imply a strong customer uptake from the failed ITV Digital business, according to analysts at ABN Amro. Average… Continue reading BSkyB Results Beat Expectations With 6.1m Customers Now Signed
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Public wireless local area networks (WLANs) will be used by 20% of 3G business users by 2005, according to a new study from the UMTS Forum. Impact & Opportunity: Public Wireless LANs and 3G Business Revenues reiterates the sentiments of a recent Yankee Group report which claimed that WLAN should be seen as complementing rather… Continue reading WLAN Set To Augment 3G Revenues
Radio companies continued to suffer yesterday following reports earlier in the week that a parliamentary committee is set to advise the Government to prohibit non-European investors from buying UK media assets (see Government To Face Opposition Over Media Ownership).GWR fell 1.01% to close at £1.96, a loss of 2p on the day before, whilst SMG… Continue reading Sharewatch
Commercial radio saw revenue increase by 2.1% year on year during the first quarter of 2002 to £139m, according to the latest figures from the RAB.This is the second consecutive quarter that commercial radio has seen revenue increase, suggesting that the sector is expanding its share of the display advertising market. Managing director of the… Continue reading Growth In Sponsorship Lifts Commercial Radio Revenue
Digital set-top boxes would essentially have to remain free if the Government’s target of a 95% digital television (DTV) take-up is to be achieved, according to a new report to be released this week from Continental Research.The July 2002 Digital TV Report argues that manufacturers should face pressure to give away their set-top box (STB)… Continue reading Digital TV Equipment Must Be Free To Meet Government Targets
Radio companies suffered yesterday following reports that a parliamentary committee is set to advise the Government to prohibit non-European investors from buying UK media assets (see Government To Face Opposition Over Media Ownership). Chrysalis saw shares fall 4.23% to close at £1.81, GWR was down 2.46% to finish at £1.98 and Capital slipped 0.87% to… Continue reading Sharewatch
NTL has announced that it now has more than 300,000 broadband internet customers, taking its broadband penetration level to over 13% of homes where the service is available.The company, which recently launched what it claims to be the UK’s fastest broadband internet service for residential users (see NTL Unveils UK’s Fastest Internet Service), has also… Continue reading NTL Exceeds 300,000 Broadband Internet Customers
The Cartoon Network has arranged a summer campaign with cereal manufacturer Kellogg which will see characters from the TV channel’s shows “take over” from the characters on cereal packets.Characters such as Frosties’ Tony the Tiger will take a “summer holiday” and be replaced on packs by characters such as Jonny Bravo (for Frosties) and the… Continue reading Cartoon Network Teams With Kellogg For Summer
A new study, produced by GartnerG2, claims that business-to-business marketers are reluctant to advertise online because websites are aimed at such a wide audience and the tools are not in place to target desired customers. It is estimated that B2B marketing projects accounted for just 11% of all US online adspend in 2001. Denise Garcia,… Continue reading Web Failing To Entice B2B Market, Says GartnerG2
The popularity of giant banner advertising has risen steadily over the last few years and with a growing number of advertisers jumping on the band wagon, Ian Bohn, sales and marketing director of Megaposter UK, looks at whether the increasing confidence in the medium is justified.The giant banner sector in the UK has grown significantly… Continue reading NewsLine Column: Are Giant Banners Worth Their Weight?
