ITV Digital To Be SoldIt was announced yesterday that ITV Digital is to be put up for sale on a debt-free basis, after the troubled venture was put into administration last month.More details from MediaTel Insight to follow…Subscribers to MediaTel Insight can access these reports in full, along with more national and international media analysis,… Continue reading ITV Digital To Be Sold
US national radio revenue figures rose 1% in February, while local spend fell by 6%, according to the latest data from the US Radio Advertising Bureau (RAB). The RAB says that the dip in local advertising is due primarily to the lack of TV sweeps advertising in this Olympic year. The combined total for February… Continue reading US Radio Revenue Growth Dips In February
BSkyB has formed a marketing partnership with Lastminute.com that will see the travel portal promote its “key products” through the Sky Active interactive platform.The deal, which begins in the autumn, will expand Sky Active’s range of retail and travel services and will see Lastminute.com offer travel deals, theatre tickets and retail products to BSkyB’s digital… Continue reading BSkyB And Lastminute Form Interactive Partnership
Ad Revenues Lag Behind Economic UpturnZenith MediaAs predicted, Zenith Media has downgraded its advertising forecasts for 2002 as the ad recovery lags behind the economic upturn.Zenith says that advertising expenditure is still shrinking in the world’s leading economies but sees signs of an upturn in Q4 2002. A return to stronger growth is forecast in… Continue reading Ad Revenues Lag Behind Economic Upturn
ITV Digital Will Be Sold As ‘Going Concern’Following weeks of speculation by the media and consternation on the part of the Football League, administrators announced yesterday that ITV Digital is to be sold off as a going concern.In a statement released yesterday evening, Deloitte & Touche announced that “it has not been possible to restructure… Continue reading ITV Digital Will Be Sold As ‘Going Concern’
The number of text messages sent in the UK during March was up by 100 million on February, at 1.3 billion, according to the latest figures from the Mobile Data Association (MDA). This total is more than three times what it was during March 2000, illustrating the medium’s rapid growth in popularity.The highest ever number… Continue reading Text Messaging Blooms During Easter Season
Culture Secretary Tessa Jowell has issued a statement regarding the decision by ITV Digital administrators Deloitte & Touche to sell the company (see ITV Digital Will Be Sold As ‘Going Concern’). She describes the failure to find a deal acceptable to both the Football League and ITV Digital as “a great shame” but insists that,… Continue reading MPs React To ITV Digital Decision
Thirty-five percent of European digital television (DTV) subscribers will use interactive TV (iTV) banking services by 2005, according to research from Celent Communications published this month. Consumer adoption levels will depend on the product mix and interactive content provided by banks on the digital TV screen, according to the report. Source: Celent, April 2002 iTV… Continue reading TV Banking Will Be Used By 35% Of Europeans By 2005, Says Celent
Pre-tax profits at marketing and communications company, Cordiant Communications, more than halved in 2001 following a year of restructuring and cost-cutting. Profits fell by 52.2% from £57.5 million in 2000 to £25.7 million for the year ended 31 December 2001. This is excluding exceptional items and goodwill, after which Cordiant posted a pre-tax loss of… Continue reading Cordiant Profits Hit By ‘Extremely Difficult’ Year
Continued weakness in the US economy has pushed WPP Q1 revenues down by 2% on last year, £945.8 million for the period to end of March 2002 compared with £966.4 million last year. A 6% revenue increase in Europe was abrogated by a drop of 7% in North America, the UK was up over 2%.… Continue reading Continued US Weakness Hits WPP Revenues
