The national press market had a better year in 2001 than the year before, in that falls in readership and circulation were less pronounced. Falls were seen in circulation for the mid and more especially the popular market titles, but the broadsheets had a better year in this respect. The daily mid market saw its… Continue reading National Press Market Round-Up – 2001
The number of internet users globally grew to a record 308.8 million in January 2002, according to ComScore. This represents an increase of 1.3% on December’s total. The increase was largely driven by growth in the number of users outside the US. An increase of almost 2% was recorded amongst the non-US audience where users… Continue reading Global Internet Users Hit 308.8 Million In January
Universal McCann has launched a new tool for use in the planning process which it claims can “cut through the clutter” and unveiled its new approach to media.Brian Jacobs, regional director of Universal McCann EMEA, explained the purpose of the new qualitative research programme, called “Brand Engage”, which talks to 13-70 year old consumers in… Continue reading Universal McCann Unveils New Approach
A quiet December in the UK magazine industry saw the annual number of new launches fall slightly year on year in 2001. According to the February release of data from Seymour, total launches fell by 8.0% from 427. The quiet December, with only 28 regular frequency launches, dragged the overall growth for 2001 into the… Continue reading Quiet December Pushes Number Of 2001 UK Mags Launches Below 2000
The controversy surrounding BARB’s new TV ratings system has deepened following speculation that the new audience research panel may not be up to its full strength of 5,200 viewers until May or June.BARB has issued a statement saying that panel, which should have gone live before the start of the new BARB contract on 1… Continue reading BARB Controversy Continues
BSkyB put on 218,000 new digital satellite customers in the six months ended 31 December 2001, beating consensus expectations and taking the group’s customer base to 5.7 million. As well as a healthy growth in subscribers, the satellite broadcaster’s average revenue per user (ARPU) also rose, by 11% to £331. Overall revenues were up 22%… Continue reading BSkyB Growth Beats Expectations
Total US magazine advertising revenue for the month of January closed at $799.9 million, a 9.6% decrease from last year, according to the latest data from the Publishers Information Bureau (PIB). Advertising pages for January were 11,842, down 15.9% from last year. However, four of the major advertising categories showed positive dollar growth last month,… Continue reading US Magazine Ad Revenue Drops 9.6% In January
BSkyB has announced that it is writing off its investment in KirchPayTV, amounting to just under £1bn. The group, which has announced its interim results this morning, has written down the value of its shareholding to nil, in the process pushing losses to £1.2bn.An analysis of today’s results from MediaTel Insight will be available on… Continue reading Sky Writes Off Kirch Billion
According to a recent report from The Strategis Group Strategis dataBank: Global Cellular/PCS & Next Generation Subscribers and Operators, the global wireless marketplace will grow by 19% in 2002. Next generation services launching around the world will drive growth and by 2007, Strategis believes that 63% of users will subscribe to these services. Growth will… Continue reading 1.7 Billion Mobile Subscribers Worldwide By 2007, Says Strategis
BSkyB gained 218,000 new digital satellite customers in the six months ended 31 December 2001, beating consensus expectations and taking the group’s customer base to 5.7 million.As well as a healthy growth in subscribers, the satellite broadcaster’s average revenue per user (ARPU) also rose, by 11% to £331. Overall revenues were up 22% to £1.3… Continue reading BSkyB Growth Beats Expectations
