The IPA has appointed its first finance director, Ian Finlayson. He succeeds treasurer Ted Goater, who left at the end of last year.Hamish Pringle, the IPA’s director-general, said: “We’re looking to Ian to modernise the IPA finance function and to help deliver even better value for money to the membership.”Finlayson will take on the financial… Continue reading IPA Looks To Modernise Finance Function
Census data released by the US Commerce Department, show that more than half of American households and more than half of all Americans are now connected to the internet. The figures were released as part of A Nation Online, a new study using Census data to track internet usage in the United States. As of… Continue reading Over Half US Population Is Now Online
It would be easy for Radio to be the Cinderella of media. With no pictures, let alone moving ones and no interactivity (unless you count phone-ins), its simplicity and ability to form a backdrop could easily have seen it fade away as the multi-media world advances. Yet this ability could prove the very key to… Continue reading Feature: Radio And The Internet
Italian television broadcaster Mediaset saw advertising revenues decline by 7% in Q4 and by 9% in December, according to analysts at ABN Amro. As a result, the broker is forecasting the 2001 ad revenues saw an overall increase of 0.5%. Mediaset said that the decline has stabilised slightly in January this year, down by just… Continue reading Mediaset Sees Italian TV Revenue Decline Stabilise In January
The Guardian Media Group has applied for an analogue radio licence in the East Midlands on which it plans to launch an advertising-free commercial radio station targeting 45-64 year-olds.Smooth FM, as it will be called, will focus on music, news and information and will cater for a potential 1.6 million listeners in Leicester, Nottingham, Derby… Continue reading GMG Plans Advertising-Free Radio Station
WPP CEO Sir Martin Sorrell, speaking at the World Economic Forum in New York, has said that he sees no signs of a recovery in the global economy or advertising market despite the upbeat forecasts of some commentators at the World Forum. “I’ve seen no blue sky or green shoots. Nothing tells me the global… Continue reading Sorrell Sees ‘No Blue Sky’
NTL is launching a new cross-platform “Love Channel” as part of the relaunch of its ntlworld portal.The channel, which will be unveiled in time for Valentine’s Day, will run throughout February on NTL’s revamped portal site and digital TV network in a cross-network promotion of its cable services.The channel, which features interactive games and an… Continue reading NTL Launches Love Channel
Emap Performance is planning to launch a new glossy weekly teen magazine codenamed “Monkey”.The magazine will launch in the spring with a strong celebrity focus and will include gossip, news and pop reviews. Emap claims that Monkey will compliment its existing titles Smash Hits and Bliss, bringing a “new dimension” to the increasingly competitive teen… Continue reading Emap To Launch New Teen Weekly
The ITC has condemned adverts that “encourage or condone harmful emulation” after more than 100 viewers complained that an advert showing a rabbit in a tumble-dryer could be copied by children.The ITC upheld complaints against the ad, which featured a cartoon rabbit emerging unharmed from a tumble-dryer, on the grounds that younger children were unlikely… Continue reading ITC Condemns Copy Cat Commercials
WPP CEO Sir Martin Sorrell, speaking at the World Economic Forum in New York, has said that he sees no signs of a recovery in the global economy or advertising market despite the upbeat forecasts of some commentators at the World Forum. “I’ve seen no blue sky or green shoots. Nothing tells me the global… Continue reading Sorrell Sees ‘No Blue Sky’
