More Industry News articles

“The online media sector is in disarray,” says McKinsey Quarterly in a rather sobering assessment of the industry’s struggle for revenues in the digital world. In its Q4 2001 report McKinsey says that as both powerful media incumbents and pure-play internet companies alike struggle to make revenue online, the temptation to abandon the world wide… Continue reading 95% Of Pure-Play Online Companies Will Fail, Says McKinsey

Granada has announced that fast food brand KFC is extending its sponsorship of ITV1’s SM:TV Live to include a new interactive application.From 16 February viewers watching the Saturday morning children’s programme on ITV Digital will be able to interact with various elements of the show, including Wonkey Donkey and Chums.Granada’s controller of interactive TV sales,… Continue reading SM:TV Goes Interactive With KFC

Aegis Group, the media communications and market research network, has acquired Market & More, a European market research company with operations in Germany, Netherlands, Belgium and France. Market & More provides full-service custom research to a blue-chip client base of major European and multinational FMCG companies, including Procter & Gamble, Interbrew and Danone Group. Aegis… Continue reading Aegis Acquires European Market Research Group

Global home networking households are expected to grow from 5.6 million at year-end 2001 to 47.0 million in 2006 – a compound annual growth rate of 53%, according to research by Strategis Group. The Strategis Group believes that home networking will play a major role in the communications lives of millions of people throughout the… Continue reading Global Home Networks Will Number 47m By 2006, Says Strategis

Flytxt has formed a partnership with global solutions and mobile messaging company Logica, to allow advertisers to run more high-volume mobile marketing campaigns.Under the partnership, which combines Flytxt’s mobile marketing applications with Logica’s text messaging infrastructure, the two companies will work with mobile operators to build a network capable of supporting a greater number of… Continue reading Flytxt Announces Partnership With Logica

The FT this morning reports that talks are being held today between Rupert Murdoch and key News Corp TV executives regarding the company’s position on troubled German broadcaster Kirch. BSkyB holds a 22% share in Kirch’s pay TV operation and decisions must be made on the future of this arrangement and the put option BSkyB… Continue reading Murdoch In ‘Make Or Break’ Talks Over Kirch

Casino-on-net.com‘s position as the most popular online advertiser for women continued throughout December. The site gained exposure among 2,555,000 female internet users during the month and commanded a 17.2% reach of the total UK at-home internet universe. Amazon.com, which was the third most popular online advertiser for women during December, remained strong throughout the month… Continue reading New Media Round-Up

Radio First, the company which has recently launched a set of football club-affiliated radio stations (see Radio First On Target For Football Station Launches), today said that the ventures should become profitable in the medium term. The group managed to reduce losses from £2.0 million to £0.8 million, in the full year ended 30 September… Continue reading Radio First Sees Medium Term Profit In Football Stations

ABC Electronic (ABCe) has completed its first audit of an email publication, meaning that the online publishing industry could soon become as accountable as the magazine and newspaper industries.Brighton-based publisher, Headstar’s “e-government bulletin” is the first to receive an audit of this kind through ABCe. Following an audit process that validated live email addresses, the… Continue reading First E-Mail Audit Completed

The Guardian Media Group has applied for an analogue radio licence in the East Midlands on which it plans to launch an advertising-free commercial radio station targeting 45-64 year-olds.Smooth FM, as it will be called, will focus on music, news and information and will cater for a potential 1.6 million listeners in Leicester, Nottingham, Derby… Continue reading GMG Plans Advertising-Free Radio Station