ITV’s three year £315m deal with the Football League is “under review,” according to a report in today’s Financial Times.The deal, signed last year (see ITV And ONdigital Secure Football League Rights), gives ITV exclusive pay and free TV rights to show live Nationwide League games for the for the next three seasons. ITV currently… Continue reading ITV To Review Football League Deal?
Taxi Media has launched a new initiative allowing brands to target taxi customers with product-filled tip up seats.Highland Spring is the first advertiser to make use of the tip up seats, which are hermetically sealed and filled with mineral water. The one-year contract covers 12 liveried taxis, which can be seen in London, Manchester, Birmingham,… Continue reading Taxi Media Launch Tip Up Seats
In its Q3 results, Vivendi Universal, revealed an upbeat outlook despite the gloomy ad climate which currently prevails. The company, Europe’s largest media group, has beaten Q3 forecasts and is on track to meet full year expectations. Q3 fell in line with the market; organic earnings before interest, tax, depreciation and ammortisation (EBITDA) grew by… Continue reading Vivendi On Track To Meet 2001 Earnings Targets
WPP has again extended its acquisition offer for UK media buying group Tempus, as the Takeover Panel considers the company’s appeal against the dismissal of the Material Adverse Change clause it was hoping to invoke (see Takeover Panel Rules Against WPP). WPP was hoping to withdraw from the agreed takeover offer on the grounds that… Continue reading WPP Extends Tempus Offer As Appeal Is Considered
In the current volatile and uncertain climate, media suppliers are faced with the difficult prospect of generating cost savings whilst cutting cost per thousands, according to Jack Myers, chief economist at Myers Reports. Myers says that the long-term strategies that corporations were building as recently as 1998 – pre dotcom boom – were based on… Continue reading Media Companies Caught Between Need For Investment And Falling Revenues, Say Myers
Internet research group, NetRatings, has acquired its main rival, Jupiter Media Metrix, in a deal worth £50m.The deal, which is being hailed as a major step towards the establishment of a global standard in internet audience measurement, will be completed early next year and will see the two companies merge to dominate the online research… Continue reading NetRatings Acquires Jupiter MMXI
London Taxi Promotions (LTP), has launched an interactive initiative to attract travel and leisure advertisers to the sector in the wake of the events of 11 September.The “Destinations Packages” will target tour operators, flight specialists, tourist boards and airlines by offering them special value deals incorporating liveried cabs, branded receipts and campaign miniature cabs.All cab… Continue reading Taxi Advertising Goes Interactive
Yahoo UK and Ireland is expanding its advertising sales team with a series of new appointments.The internet service provider has taken on five staff over the last month including Emma Driver, former digital sales manager at IPC, who joins sales team as sponsorship and promotions manager and Tony Lee, formerly of Crimson publishing, who has… Continue reading Yahoo Expands Ad Sales Team
The online presence of the Telegraph is making 17 cost cutting redundancies as the advertising downturn continues to take its toll.The cuts will be made from editorial, production and technical departments leaving the telegraph.co.uk with 70 staff. Managing director of Hollinger Telegraph New Media, Hugo Drayton, explained that the job losses were part of wider… Continue reading Telegraph Online Cuts Jobs
German media group, Bertelsmann, may be interested in making a takeover bid for the UK’s Carlton Communications, according to a report in yesterday’s Observer newspaper. The article claims that the two companies have held ‘informal discussions’ recently, but that there are no ongoing negotiations. Bertelsmann is currently prevented from tying up with the ITV giant,… Continue reading Bertelsmann Looks At Carlton Merger, Says Report
