The BBC and ITV have secured the rights to broadcast the 2002 World Cup from German media company Kirch. It is thought that the TV companies paid less than the £170m being demanded by Kirch for the rights. More will follow on NewsLine shortly…
Time Inc has announced the completion of its acquisition of IPC Group Limited, the parent company of IPC Media, from Cinven. The purchase price is £1.15bn, including the cash in the company.The deal was announced in July (see AOL Buys IPC Media For £1.15bn), following months of speculation about possible talks, thought to be held… Continue reading Time Completes £1.15bn IPC Takeover
The IPA’s Bellwether report has suggested that the advertising slowdown could be shortlived (see IPA Bellwether Says Downturn Will Be Brief), and yesterday’s media stocks reflected this optimism.Shares in Reuters staged a recovery, after Tuesday’s falls, caused by a downbeat trading statement, rising 51p to end at £6.55. Pearson was also among the better performers,… Continue reading Sharewatch
Capitalone.co.uk was home to the most popular banner ad during August, gaining exposure among 3,082,000 individual at home internet users and achieving 21.7% digital reach. The online bank dominated the lower end of the table hosting the seventh, eight and ninth most popular banners throughout the month. MSN.co.uk dominated the rest of the table and… Continue reading New Media Round-Up
According to Accenture, e-commerce is thriving in Europe despite the lingering threat of recession. “The Unexpected eEurope” published this week, found that 60% of senior European executives surveyed said that they planned to increase eCommerce spending by an average of 15% over the next year. A further 49% said that they expected to be exploiting… Continue reading U-Commerce, The Next Big Thing?
The top spending advertisers on TV are moving away from the medium towards a broader media mix, according to new analysis from CIA MediaLab. The figures show that over the last five years the proportion of adspend of the top 30 TV advertisers spent on TV has dropped from 73.8% in 1997 to 67.2% for… Continue reading TV Advertisers Move Towards Broader Media Mix
Viacom Outdoor has launched its first advertising packages for the XTP moving advertising system on the London Underground. Advertisers are being offered incentives to be the first to take up opportunities during the live trial during March next year.The XTP system will launch in full during the summer of next year. The system projects digital… Continue reading Viacom Launches XTP Packages
Sky Sports is launching an interactive “play along” football competition offering Sky Digital subscribers cash prizes.The competition launches on 21 October to coincide with the live Premiership match between Leeds and Chelsea and allows viewers to make pre-match predictions via their remote handset. Each correct prediction scores points, which are submitted via the digibox at… Continue reading Sky Sports Launch Football Competition
Tempus Group have, this morning, issued a response to WPP’s attempts to withdraw from their proposed offer for the group last week (see WPP Seeks Escape From Tempus Deal). Tempus said: “On the basis of the submission made by WPP, which Tempus has been permitted to see, the Board of Tempus is firmly of the… Continue reading Tempus Says ‘No Grounds’ For WPP Withdrawal
Carlton Screen Advertising (CSA) is restructuring its sales team to cope with the continuing demand for cinema advertising.Following the departure of Sally Barker, Gemma Atkinson has been promoted to sales controller overseeing all agency and client sales as well as the cinema poster team, which was set up last year in response to growing calls… Continue reading CSA Boosts Sales Team
