After Capital and GWR released trading statements yesterday confirming the downturn affecting radio advertising revenue (see Media Market Round-Up), shares in Capital rose 2.51% to finish at £5.10, an increase of 12˝p on the previous day. GWR fared less well, however, with stock falling 3.77% to close at £1.66, down 6˝p on the day before.Shares… Continue reading Sharewatch
The European TV market was downgraded by brokers yesterday, with Carlton and Granada high on the expected casualty list in the event of a slump. Carlton slipped 12p to £1.54 as a result, while Granada ended down 3¾p to £1.00. SMG was also downgraded, due to its level of debt, and its share price also… Continue reading Sharewatch
As reported earlier in the week, the radio sector is now also feeling the advertising downturn that is sweeping the media industry, with analysts downgrading their forecasts for Capital Radio accordingly (see Forecasts). Three radio companies released trading statements this morning: GWR, Capital and Scottish Radio Holdings, and all conveyed a similar message. Commercial radio… Continue reading Insight Analysis: Radio Feels The Effects Of Advertising Downturn
NTL is rolling out a £10m campaign to launch its new consumer focused brand identity from Monday next week. The new proposition is one connection, three service and best value, communicated through the slogan “one line is all you need.”The first phase of an intensive ad campaign will use TV, outdoor and press advertising. Outdoor,… Continue reading NTL Embarks On New Brand Campaign
Scottish Radio Holdings (SRH) released a trading statement this morning, forecasting a 3% drop in radio revenues for the year to 30 September 2001. This is an outperformance of the radio market in general, which is expected to fall by an average of around 9% this year. Like GWR, Scottish Radio benefited from the stronger… Continue reading Scottish Radio Outperforms Declining Market
Casino-on-net.com was the top online advertiser in August gaining exposure among 5,520,000 individual at home users throughout the month. The online gambling site commanded 38.9% reach of the UK at home internet universe and averaged 8 page impressions per user. Amazon.co.uk slipped to third place with visits from 5,366,000 users throughout the month. The site… Continue reading New Media Round-Up
Chrysalis Radio’s Galaxy Network, the dance music radio brand, is to launch in London following a deal with Ministry of Sound Radio.From October Galaxy Network programming will feature on Ministry of Sound Radio which is expected to broadcast to around 250,000 people throughout Central London on the 87.7FM frequency.Ministry of Sound Radio will broadcast throughout… Continue reading Galaxy Network Launches In London
ITN has been confirmed as the winner of the contract to provide news to ITV from January 2003. As the current holder of the contract, ITN was challenged for the first time ever in this round of bidding, as the ITC gave the go ahead for the Channel Three News consortium, which includes BSkyB in… Continue reading ITN Wins ITV News Bid
Translucis, the ambient company which puts plasma information screens carrying editorial and advertising in clubs and bars, has signed a deal with NUS bars in 11 UK universities including Oxford, Brunel and Warwick.Sue Aitken, marketing director at Translucis commented: “Now we can deliver a sub-sector that is becoming increasingly attractive to advertisers.”The company is backed… Continue reading Translucis Signs Student Bar Deal
IPC’s direct marketing director, Kevin Corday, has been appointed to the board of the Direct Marketing Association (DMA). Corday joined IPC from the US in March this year and currently heads up the magazine publisher’s four direct marketing departments.Commenting on his appointment, Corday said: “I’m eager and delighted to contribute to the meaningful efforts of… Continue reading IPC Director Joins DMA Board
